Alpha on Amazon

Subscribe to Cameracraft

Cameracraft is one of the highest quality photo enthusiast magazines you'll find - worldwide. Our Photoclubalpha subscription deal is £4.80 less (UK) than the current discounted offer - it's the lowest cost you can get. The cost will be held for three years and you can cancel at any time. Visit our web pages to see the regular deals, or subscribe below.

Postal Region

Photoclubalpha Forum

Join our free Forum for a wealth of info, great company and some fantastic photo sharing threads! Registration on the Forum is separate from Registration on the website, but you are allowed to register using the same name and password.

Past Article Calendar

January 2011
M T W T F S S
« Dec   Feb »
 12
3456789
10111213141516
17181920212223
24252627282930
31  

Alpha and NEX overtake Nikon UK DSLR sales

Chris Cheeseman writes in Amateur Photographer, reporting on figures released by photo industry analysts GfK, that Sony interchangeable lens camera sales in the UK have overtaken Nikon, moving the company into second position behind Canon.

//www.amateurphotographer.co.uk/news/canon_and_nikon_lose_ground_as_camera_wars_hot_up_news_305118.html

In the Japanese home market, Canon remains top, Nikon second and Sony is third with over 15% of the market share. No attempt is made by AP to analyse the importance of Sony having a market share which is roughly half that of Nikon and Cano respectively, in that market.

The figures relate to the year 2010 – a calendar year – and it needs to be considered that Sony’s NEX system effectively went on sale slightly before midway during that term, and the SLT system one quarter later. Some Sony models were only introduced after photokina, in the final three months of the year.

In fact, it’s almost impossible to judge Sony’s impact when 2010 is viewed as a year rather than in terms of monthly or quarterly figures. If a graph was to be drawn with four lines on it – Nikon, Canon, Sony and ‘everything else’ – it looks as if the 11% overall decline in Nikon and Canon would contrast with a steep late year climb from Sony.


Comments are closed.