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  • Sony Alpha 100-900 • Re: Sony A-99 11 March 28, 2017
    Comes down to reality for me camera sales are now at late 90's levels ie pre massive boom period for digital the party is over in a big way. Hence the reason for lower profits but Nikon's latest figures show increased profits from a near 10% decline in sales. Canon are not losing money ie […]
    bfitzgerald
  • Sony Alpha 100-900 • Re: Sony A-99 11 March 28, 2017
    Konica Minolta handed Sony a DSLR system that looked like it had a great future and with sensible improvements could be developed into a really competitive system that could have challenged Canikon, but Sony in their ineptitude and sheer ignorance of that market under developed and cut corners.The first 2 models the A100 and A200 […]
    classiccameras
  • Sony Alpha 100-900 • Re: Sony A-99 11 March 28, 2017
    Sony's camera division is pure peanuts compared to their other income sources it's almost entirely irrelevant to the company as a whole..thus a niche line in itself. If you are a big camera company you're going to take a loss because the market has collapsed significantly. I buy products be it a phone or kitchen […]
    bfitzgerald
  • Sony Alpha 100-900 • Re: Sony A-99 11 March 28, 2017
    The reality of the camera market is this; companies that make them lose money.That is... except for Sony.The fact that they only offer 3... maybe 4 DSLR style cameras is not by chance. It's because WE are dinosaurs and the asteroid is streaking towards the Caribbean. No company can survive based solely on the contributions […]
    CHOLLY
  • Sony Alpha 100-900 • Re: Sony A-99 11 March 27, 2017
    The camera market we're on about isn't aimed at phone cameras it's enthusiast based be it as a hobby or semi/full paid work all get lumped into the category where they will buy products of this type and the associated extras that come with them aka lenses flashes etc. Average Joe is probably happy with […]
    bfitzgerald

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Sony new RF wireless flash system

Sony today announced the availability of a new radio-controlled lighting system to meet the growing demands of professional and advanced amateur Sony photographers.Designed for compatibility with Sony’s α interchangeable lens cameras[i] and external flash units[ii], the new lighting system will include the FA-WRC1M wireless radio commander as well as the FA-WRR1 wireless radio receiver.

(Editor’s comment – this is a press release text, we realise that absolutely no-one calls RF wireless flash ‘radio controlled’ but there you are…)

The flexibility of the system means that it can be a totally portable solution, benefitting people like wedding photographers who are often working at locations where it is cumbersome to transport studio lighting but the results need to be perfect first time.

With a maximum range of 30m (approx. 98.4 feet), the new radio controlled system will allow for an extremely adaptable wireless flash shooting experience with exceptional performance in all types of shooting conditions using TTL, Manual or Group modes. In total, the system can control a maximum of 15 separate flash units[iii] in up to 5 groups of flashes which gives the photographer a huge amount of creative freedom to experiment with different settings to accurately capture their vision for the project.

Whilst using the system, shooting mode, flash ratio and exposure compensation on remotely located flashes can be controlled via the local commander which is equipped with a large, easy-to-see control panel on which the communication status with each receiver can be confirmed, thus making it convenient for one-man or small-crew shooting. The system also offers the added benefit of enabling remote release of multiple cameras[iv] which is particularly useful for sports and wildlife photographers as the system can work at up to 30 metres, enabling them to capture a wide range of views at the crucial moment.

The new lighting control system will be capable of flash sync speeds of up to 1/250th[v] of a second with high speed sync (HSS) available as well. Flash level can be controlled over 25 steps (1/1, 1/2, 1/4, 1/8, 1/16, 1/32, 1/64, 1/128, 1/256) in 1/3 EV step increments.[vi]

The new system is designed for photographers who are creating specific set-ups necessitating multiple light sources, controllable at each flash station for dynamic lighting effects. By delivering a fully radio controlled system, the user does not have to worry about the limitations of IR triggering where strong sunlight or physical barriers may cause problems. It is dust and moisture resistant for use in a variety of conditions.[vii]

The new system will start to ship in September 2016 with the Remote Commander priced at approximately €420 and the Remote Receiver priced at approximately €240.

[i]α7 II / α7R II / α7S II via planned software update. Software updates currently scheduled to start in August 2016, as of press release timing

[ii]Multi Interface Shoe Flashes: HVL-F60M/F43M/F32M. Auto-lock Accessory Shoe Flashes HVL-F58AM / HVL-F43AM / HVL-F42AM in Manual mode only. Optional shoe adaptor ADP-MAA is required.

[iii]Max 5 groups in GROUP mode, 3 groups in TTL or MANUAL mode

[iv]Multi Terminal Connecting Cable is required. Sold separately

[v]Depending on camera specification

[vi]When using HVL-F32M, up to 1/128flash level is selectable. When shooting in High Speed Sync., flash level of a group including HVL-F32M must be set to 1/16 or higher

[vii]Although the design is dust and moisture resistant, absolute protection is not guaranteed in adverse weather conditions

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