The launch of the Alpha 350, with its small 0.74X viewfinder, makes a proper eyepiece magnifier attachment an essential addition to the Sony accessory range. Olympus, Nikon and Pentax all have such magnifiers, which permit a full view of the screen for most wearers and make all the difference to the manual focusing and general [...]
This is the latest press release from Sony UK - filling the streets of Miami with club-style foam for their new digital photography ad campaign:
Advertising video foam Miami Sony shoot youtube clip
Posted on 15th April 2008, 10:16 am under
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London— April 2, 2008 — Adobe Systems Incorporated (Nasdaq: ADBE) today announced Adobe Photoshop Lightroom 2.0 beta, a public preview of new and improved functionality to be delivered in the next major release. Lightroom is the professional photographer’s essential toolbox, providing one application for managing, adjusting, and presenting large volumes of digital photographs. Lightroom 2.0 [...]
News tonight from Sony UK - great news for UK buyers…
As of the 1st of April 2008 the UK Sony Style business will transfer from a Belgian to a UK based company.* This will not affect your statutory rights or data protection in any way. This change will create a range of benefits for any [...]
Posted on 26th March 2008, 07:22 pm under
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The Sony Alpha 350 14.2 megapixel DSLR pioneers a new type of Live View, related to Olympus’s original Mode A of the E-330 where a beamsplitting arrangement allowed a video CCD to view the actual focusing screen of the SLR system.
Sony Alpha 350 A350 Live View Quick Focus LV screen DSLR
The Sony DSLR A200 is now on sale, following the end of Alpha 100 production. Although it is without any doubt the Alpha 100 replacement mentioned by Sony executives in October 2007, when they first revealed that the 100 was no longer being made, it is not an exact equivalent and represents a mixture of [...]
The prototype ‘Flagship’ Alpha DSLR, with its 24 megapixel sensor, may offer live view - almost certainly off the sensor. Sony prototype (it is still officially in that state) product photographs reveal what looks like an extra button or sliding switch - and at least one rumour states that this is definitely for live view.
Sony [...]
NOT everyone will want the live view offered by the A300 and A350 - it does turn out to be more or less as we suggested, a secondary optical path adjacent to the eyepiece inside the prism housing. I’ll explain here exactly what the implications are, and why a future model - let’s call it [...]
Sony Corporation today announced the development of a 35mm full size (diagonal:43.3mm) 24.81 effective megapixel, ultra-high speed high image quality CMOS image sensor designed to meet the increasing requirement for rapid image capture and advanced picture quality within digital SLR cameras.
Sony CMOS full frame sensor 24.8 megapixel 24 megapixel Alpha 900 Nikon CCD imaging digital [...]
In mid 2007, rumours of a 14.8 megapixel Sony sensor came from the usual Far Eastern ‘inside’ sources. As a full-frame Alpha model (the so-called 900) had been previewed at PMA 2007, it was possible this megapixel count related to full frame, or near-full frame. It now looks as if it may have been a [...]
On January 5th, Photoworld was lucky enough to be able to attend the dress rehearsal and official photo-call for the new Cirque du Soleil production at the Royal Albert Hall in London, and to put the Alpha 700 through its paces for high ISO fast action stage show capture. This article with large reproductions of [...]
AT THE Consumer Electronics Show, Las Vegas, Sony has announced introduction of the new α (Alpha) DSLR-A200 camera which hasErstens kann man everest poker nach dem regularen Tausch noch Karten kaufen. been the subject of some strange speculation but was known beforehand to be a replacement for the Alpha 100. This is the first time [...]
BEFORE we publish a fuller assessment of the Sony Alpha 700, here is a taster of just one improved function, the Dynamic Range Optimisation (DRO) system built into the camera. For social, wedding, sports, music, theatre, news and event photographers DRO Advanced Manual settings are a real magic bullet zapping the bugbears of excess contrast, [...]
October 16, 2007, Burlingame, CA — FotoNation (www.fotonation.com), a leading provider of embedded imaging solutions for the imaging industry, announced today “FastTrack IPC†(IP-Core) hardware acceleration technology that improves Face-Tracking quality and performance up to 400% in digital cameras and camera phones.
face recognition digital camera Fotonation chip software firmware embedded tracking
Posted on 16th October 2007, 08:27 pm under
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THE high ISO image quality of the Alpha 700 is important if it is to appeal to news, sports and wildlife photographers. Sony claims the A700’s three-stage noise reduction process (on-chip, RAW file NR, and user controlled High ISO NR) will match the best results from competing Canon and Nikon models. These are excerpts from [...]
TOUGH, RESPONSIVE α700 DELIVERS STUNNING NEXT-GENERATION PICTURE QUALITY… FROM SHOOTING TO VIEWING
Sep 6, 2007
Superb picture quality with newly developed Sony 12.24 effective megapixel Exmorâ„¢ CMOS sensor and brand new high-speed BIONZâ„¢ processor with RAW noise reduction
Ultra-responsive operation with fast, high-accuracy 11-point autofocus and 5fps continuous shooting
New ‘Quick Navigation’ function for instant access to camera settings
Rugged [...]
TEMPORARY website pages on the afternoon (GMT) of September 5th managed to leak the entire specification sheet and several new PR images of the advanced amateur Alpha model, along with its name - the Alpha 700. You wouldn’t pick a wife or husband on the basis of their on-paper specification, so remember, the [...]
With only three days to go before the launch of the new Alpha, rumours of a ’sneak preview’ press release have appeared on dPreview’s internet forums. Leon van Bommel, writing from Holland, says he has seen a magazine which has a photograph showing the camera with a kit lens marked 16-105mm f/3.5-5.6. Certainly, a more [...]
BRANCHES of Currys, the large UK electronic box-shifter, have been displaying notices saying ‘Discontinued’ under their remaining Alpha 100 kits. This needed some explanation, so we contacted Sony UK to ask whether the camera was genuinely discontinued.
Sony Alpha 100 DSLR Minolta system production
Poway, CA. August 22, 2007 -Delkin Devices, Inc. today announced its new UDMA enabled line of CompactFlash PRO cards is now shipping to camera stores, distributors and international channels. These new memory cards deliver industry-leading read/write speeds with a minimum sustained transfer speed capability of a blazing 305x (45MB/sec) in all capacities of 1GB, [...]
Posted on 22nd August 2007, 04:24 pm under
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