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The first SONY World Photography Awards were presented in the late April sunshine of Cannes, to what must have been an exclusive gala dinner audience – at €250 a head, our ‘man on the spot’ Thomas Goseberg decided against the opportunity to take his wife out for a quiet meal…
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This is the latest press release from Sony UK – filling the streets of Miami with club-style foam for their new digital photography ad campaign:
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NEW YORK, Aug. 16, 2007: Sony Electronics has launched its largest integrated marketing campaign in the USA, centreing on its high definition DNA known as “HDNA.†The campaign, featuring Super Bowl MVP Peyton Manning of the Indianapolis Colts and NASCAR’s Dale Earnhardt, Jr., focuses on how Sony’s high-definition technology in a variety of product categories comes together to bring consumers unparalleled HD entertainment experiences.