Photoclub Alpha

SONY Alpha prices are now the lowest of any competing DSLR system – for current-model bodies – on the UK market. Dealers are now selling the Alpha 200 body for as little as £229.99 and even the Alpha 350 has dropped to under £400 body-only. £100 cashback on the Alpha 700 body, £150 on any Alpha 700 body+lens kit, has been extended to September 30th.

A typical specialist Sony ACE dealer advertisement from London Camera Exchange, about to be printed in Photoworld, reveals the latest price deals:

Click on the ad to view a full size copy. If you call LCE be sure to ask about their deals offering one year’s FREE membership of Photoclubalpha with four issues of our full colour quarterly Photoworld magazine.

What we thought would be the ‘Alpha Pro’ project – display centres for the entire system sited at key retail outlets through Britain – turned out to be the ‘ACE’ project. That is, Sony Alpha Centres of Excellence. London Camera Exchange Colchester, one of the selected dealers, supplied these shots of the new showcase.

If you use Sigma lenses on your Alpha, you can join the Sigma User Club UK and enter their prize competitions (anyone can join, worldwide, but you must be in the UK to enter the competitions as the prizes are given by the UK distribution company).

The World Photography Awards (WPA), sponsored by Sony, is an international showcase of the best images taken by renowned and undiscovered photographers alike. From landscape to music and photojournalism to fashion photography, the WPA is the first awards of its kind and is supported by hundreds of the industry’s top photographers, critics, gallery curators, directors, founders and more.

Photo © Ed Robinson/OneRedEye courtesy WPA

Weybridge, 15 August 2007 – Sony technological innovation has once again been recognised by the European Imaging and Sound Association (EISA). This year the EISA judging panel has made no less than four awards to Sony Europe in categories spanning home entertainment, digital imaging and in-car navigation. A fifth award was made to Sony Computer Entertainment Europe for PLAYSTATION®3.

EISA Awards 2007-2008 have been made to Sony Europe for these products: European Green Television (Sony BRAVIA KDL-40D3000); European Video Projector (Sony BRAVIA VPL-VW60); European HD Camcorder (Sony Handycam® HDR-SR8E); and European Portable Navigation (Sony NV-U92T). PLAYSTATION®3 was winner of the European Media Center category.

“It’s immensely gratifying to have the skill and passion of our designers and engineers recognised by the world’s largest and most prestigious multimedia magazines association”, commented Fujio Nishida, President, Sony Europe. “At Sony we take pride in creating products that transcend their basic function to create an emotional connection with the user. This year’s award‑winning innovations are a perfect demonstration of this ‘Sony Spirit’ in action.”

EISA is the largest editorial multimedia organisation in Europe, with a membership of nearly 50 Audio, Mobile Electronics, Video and Photo magazines drawn from 19 European countries. This year’s award winners were selected after the deliberations of a judging panel comprising journalists and independent technical experts.

The 2007-2008 EISA Awards will be presented at a special Gala Event on September 1st, 2007.