<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Photoclub Alpha &#187; Search Results  &#187;  screen</title>
	<atom:link href="http://www.photoclubalpha.com/search/screen/feed/rss2/" rel="self" type="application/rss+xml" />
	<link>http://www.photoclubalpha.com</link>
	<description>Search this site - over 170 articles on Alpha system topics! Subscribe to our magazine too!</description>
	<lastBuildDate>Sun, 05 Sep 2010 23:51:50 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>NEX-5 with ECM-SST1 mic</title>
		<link>http://www.photoclubalpha.com/2010/09/06/nex-5-with-ecm-sst1-mic/</link>
		<comments>http://www.photoclubalpha.com/2010/09/06/nex-5-with-ecm-sst1-mic/#comments</comments>
		<pubDate>Sun, 05 Sep 2010 23:51:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[NEX System]]></category>
		<category><![CDATA[audio]]></category>
		<category><![CDATA[ECM-SST1]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[microphone]]></category>
		<category><![CDATA[mike]]></category>
		<category><![CDATA[movie]]></category>
		<category><![CDATA[NEX-5]]></category>
		<category><![CDATA[sound]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=2152</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p>Some parts of this were very close to large PA system speakers; others were close to dangerous loud instruments of war, notable Border fiddle and Scottish bagpipes from the Coldstream town pipe band (not the same as the Guards, this is the locals not their namesakes!).</p>
<p><object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/OWPe_J4z6Uc?fs=1&amp;hl=en_GB"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/OWPe_J4z6Uc?fs=1&amp;hl=en_GB" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object></p>
<p>Hand-held, mic set to 90 degree coverage not 120 degree. The NEX-5 only offers auto gain, not manual control of sound of any kind. 18-55mm OSS lens, stabilised but not always in stable hands. Widely varying distances from sound source to mic.</p>
<p>Hopefully a fair view of what the NEX-5 does in this kind of situation; and a view of why, despite the awful weather, I really don&#8217;t want to retire to somewhere warm and lose this place!</p>
<p><em>- David</em></p>
<p>480 width ad:<br />
<script type="text/javascript"><!--
google_ad_client = "pub-5455561032469843";
/* 468x60, created 28/08/10 */
google_ad_slot = "5585622514";
google_ad_width = 468;
google_ad_height = 60;
//-->
</script><br />
<script type="text/javascript"
src="http://pagead2.googlesyndication.com/pagead/show_ads.js">
</script></p>
<div class="awmp_tags"><a href="http://www.photoclubalpha.com/search/NEX-5/" rel="tag">NEX-5</a> <a href="http://www.photoclubalpha.com/search/ECM-SST1/" rel="tag">ECM-SST1</a> <a href="http://www.photoclubalpha.com/search/video/" rel="tag">video</a> <a href="http://www.photoclubalpha.com/search/audio/" rel="tag">audio</a> <a href="http://www.photoclubalpha.com/search/film/" rel="tag">film</a> <a href="http://www.photoclubalpha.com/search/movie/" rel="tag">movie</a> <a href="http://www.photoclubalpha.com/search/sound/" rel="tag">sound</a> <a href="http://www.photoclubalpha.com/search/microphone/" rel="tag">microphone</a> <a href="http://www.photoclubalpha.com/search/mike/" rel="tag">mike</a></div>]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/09/06/nex-5-with-ecm-sst1-mic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Four new Alphas &#8211; and two &#8216;translucent&#8217;</title>
		<link>http://www.photoclubalpha.com/2010/08/24/four-new-alphas-and-two-translucent/</link>
		<comments>http://www.photoclubalpha.com/2010/08/24/four-new-alphas-and-two-translucent/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 13:51:31 +0000</pubDate>
		<dc:creator>davidkilpatrick</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[33]]></category>
		<category><![CDATA[55]]></category>
		<category><![CDATA[A33]]></category>
		<category><![CDATA[A55]]></category>
		<category><![CDATA[AF]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[cameras]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[DSLT]]></category>
		<category><![CDATA[equipment]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[Minolta]]></category>
		<category><![CDATA[mirror]]></category>
		<category><![CDATA[pellicle]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[SLR]]></category>
		<category><![CDATA[SLT]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[translucent]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=2126</guid>
		<description><![CDATA[It&#8217;s a funny word to use, because the mirrors involved are transparent and not translucent (which implies passing light but not in an image-forming manner). Translucent means semi-opaque, letting light through in the way that an opal perspex sheet or Kodatrace foil does. Transparent means something you can see through. But now, thanks to the [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s a funny word to use, because the mirrors involved are <em>transparent</em> and not <em>translucent</em> (which implies passing light but not in an image-forming manner). Translucent means semi-opaque, letting light through in the way that an opal perspex sheet or Kodatrace foil does. Transparent means something you can see through.</p>
<p>But now, thanks to the wonder of changing language, translucent is also going to have to mean transparent, or semi-transparent. Pellicle, semi-silvered, whatever term you wish to use.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/E6Kte597Drk&amp;color1=0xb1b1b1&amp;color2=0xd0d0d0&amp;hl=it_IT&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/E6Kte597Drk&amp;color1=0xb1b1b1&amp;color2=0xd0d0d0&amp;hl=it_IT&amp;feature=player_embedded&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Unfortunately, for this writer the misuse of the word translucent stands as one of the biggest schoolboy howlers ever imposed on the entire world by the ignorance of a corporation. It&#8217;s such a glaring error I can hardly bring myself to use the term &#8211; others, like <a href="http://www.imaging-resource.com/PRODS/AA55/AA55A.HTM" target="_blank">Dave Etchells</a>, have happily assimilated the new meaning into their technical lexicon. And as the video above shows, they&#8217;ve made it into a trademark, a permanent part of the future of this technology.</p>
<p>Wiki, and pretty well every dictionary ever published, disagree with Sony&#8217;s imaginative use of a word from which they have now removed its exact meaning:</p>
<p>Wikipedia: “Transparent materials are clear, while <em>translucent</em> ones cannot  be seen through clearly.”</p>
<p>Merriam-Webster:</p>
<h4><em>trans·lu·cent</em>/transˈlo͞osnt/</h4>
<p>Adjective: (of a substance)  Allowing light, but not detailed images, to pass through;  semitransparent.</p>
<p><em>(the semi bit of semitransparent cited here seems to mean semi-detailed, vaguely delineated &#8211; not slightly darker; otherwise the primary definition of the word is diluted).</em></p>
<p><em>There has been some <a href="http://forums.dpreview.com/forums/read.asp?forum=1000&amp;message=36117684" target="_blank">heated argument on dPreview forums</a> about this post of mine (my view is shared by many). No-one has made the point that words evolve to have useful exact meanings. Transparent and translucent are words which may once have shared a common poetic meaning in 18th century descriptive writing, but whose meanings were refined with the progress of science and technology. This process in the course of over 200 years resulted in a useful distinction between the meanings of transparent and translucent. Sony&#8217;s commercial misuse of the word Translucent is damaging to the English language and to the scientific and technical lexicon; it predisposes future confusion about the meaning of the words.</em></p>
<p><em>It is also a fait accompli; there is no turning back, since Sony&#8217;s corporate stance is much like that of Mrs Thatcher; no u-turns and never admit to be being wrong. They have also no doubt invested hundreds of thousands of dollars in the consultancy involved, and the registration of the term as a trademark, the creation of branding artwork.</em></p>
<p><em>They could have branded the mirror TransLumina® or, more usefully, just called it a transflecting mirror &#8211; transmitting-reflecting. That term is already used to describe the sort of mirrors used in &#8216;Big Brother&#8217; with cameras behind them.<br />
</em></p>
<p><em><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/08/A33_14-web.jpg"><img class="alignnone size-full wp-image-2128" title="A33_14-web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/08/A33_14-web.jpg" alt="" width="600" height="580" /></a><br />
</em></p>
<p>As to whether it&#8217;s a true pellicle mirror (a thin stretched film of vacuum coated Mylar or a similar polymer) no-one seems to be clear. It moves out of the way to allow sensor cleaning but could be relatively fragile. It certainly does not need to move to allow 10fps (Alpha 55) or 7fps (Alpha 33) continuous shooting. Sensor dust is often created within the camera by wear and tear on the shutter mechanism, so access for cleaning is essential and the mirror can not be designed to seal the sensor chamber. The Alpha models still have a shutter, that&#8217;s the next thing we shall see eliminated. That old rumour of the 15fps silent shooting Alpha DSLR seems to be more than a rumour; we are almost there.</p>
<p>For many users, the critical advantage of all four new Sony models will be HD Video with sensor-based in body image stabilisation. This will enable all kinds of lenses from macro to ultrawide or soft focus, manual adaptations and Minolta AF legacy glass to be used for video with confidence.</p>
<p>Welcome back the circular polariser, unlike mirrorless ILC cameras these  new models will not allow the use of linear polarisers without AF  efficiency reductions, but exposure should be unaffected as the sensor  itself provides the metering with 1200 zones.</p>
<p>This will be one of  the tests reviewers need to carry out on the new pellicle mirror Sony  Alpha 33 and 55 models &#8211; to confront them with not only polarising  filters, but conditions in which light is naturally polarised. How will  they render sky gradations or reflections off water?</p>
<p>Two further Alpha models are being released, which are essentially updates for the 500/550 &#8211; the Alpha 580 which will hit the shops before the winter buying season, adding 16.2 megapixels and a 15-zone AF module, HD 1080p video and (non-video) Contrast Detect AF with all Alpha mount lenses. The 560 will not arrive until some time in 2011, using a 14.2 megapixel sensor.</p>
<p><strong>Versatile features</strong></p>
<p>More of a landmark than a benchmark, the inclusion of 10fps continuous shooting with active phase detect AF and 16.2 megapixel file size in the Alpha 55 is unprecedented and possibly unforeseen by competitors, in this class of sub-$1000 consumer DSLR (let&#8217;s continue to use the term, since they are clothed as DSLRs). The dual format card drive supports the 30Mb/s transfer rate of the latest Class 10 SDHC cards and Sony&#8217;s fastest MemoryStick Pro Duo generation. The HD video also has a reasonable 17mbps  bitrate.</p>
<p>The new technology has been well documented before the launch, but the fine detail of the new cameras is now clearer. The Alpha 55 is some markets will incorporate GPS geo-tagging for stills and videos (we wait to see whether raw files are tagged, and how accurate this is &#8211; the accessory Sony geo-tagging system available to date has only permitted JPEG tagging, and has not been accurate enough to know which street in a town the picture was taken in).</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/08/Alpha_A55_A33_range-webv.jpg"><img class="alignnone size-full wp-image-2129" title="Alpha_A55_A33_range-webv" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/08/Alpha_A55_A33_range-webv.jpg" alt="" width="600" height="361" /></a></p>
<p>Rumours that the 33 and 55 bodies would be SSM/SAM only, with no internal focus drive, were unfounded as Sony states clearly that both are compatible with &#8216;the full range&#8217; of over 30 Alpha lenses (indeed, the product shots of the 33 and 55 alone show the 18-200mm SAL DT lens fitted). The 55/33 1080i/60p (1080p in AVCHD camera archive format) video claims &#8216;smooth, precise&#8217; phase detect auto focus during video shooting, but makes no reference to this being limited to in-lens motor lenses. Therefore we can assume it works with in-body AF drive lenses as well, and you just have to edit the soundtrack.</p>
<p>The new ISO 25,600 mode does not imply a radical sensor change as it is only available using Multi-Shot Noise Reduction, which requires a burst of 6 frames at the 10fps/7fps native maximum speed of the camera, and can not save raw files. The ISO range of the sensors is 100 to 12,800. Is this range quoted as absolute, or after accounting for the semi-silvered mirror light losses? If it&#8217;s the range before allowing for the mirror, then the 14.2 megapixel sensor of the Alpha 33 may be more like the Nikon 3100&#8242;s sensor than the NEX (ISO 200-12,800) is.</p>
<p><a href="http://www.bythom.com/" target="_blank">Thom Hogan</a> has shown pixel dimensions and size data which support Nikon&#8217;s claim to have an entirely different sensor fab line of their own, compared to the A550/NEX sensor. But how about compared to the A33/560 sensor?</p>
<p>The 55&#8242;s new 16.2 megapixel CMOS will probably appear in the forthcoming Alpha 700 successor, which it is believed will form the main Sony exhibit at photokina (Cologne, September 21st-27th). Both models have a new 15-zone AF sensor with three cross sensors, but not f/2.8 sensors &#8211; all are designed to operate at f/5.6 virtual aperture. However, there is a hidden clue that the cross sensors may be f/3.5 capable, as the high-speed shooting modes with continuous AF set f/3.5 by default on any lens capable of this (if the lens is, say, only f/5.6 then the largest aperture is always set). Setting f/3.5 implies that this confers an advantage in focus sensitivity over f/5.6, f/4 or any other particular aperture &#8211; and that f/3.2, f/2.8 or wider would bring no benefit. That points to some of the sensors having an f/3.5 virtual aperture.</p>
<p>The new cameras are known as SLTs &#8211; Single Lens Translucent &#8211; instead of SLR. See my intro. Did they have no English speaking staff on their team? I&#8217;m sure there is a German word which describes their mirror correctly. I&#8217;d rather have the right German word than the wrong English one. Ah well, as the bloke leaning on the pub bar says, <em>durchsprung vor technik</em>&#8230;</p>
<p>Confusing aspects &#8211; Auto HDR is said to be available in P/A/S/M modes. I guess in M mode it must leave the aperture alone and change just the shutter speed. Regular bracketing is still limited to a disappointing 3 exposures at 0.7 EV intervals, maximum.</p>
<p>But you&#8217;ll love the direct D-Range button which gives access to D-Range and HDR options directly, and the direct Finder/Screen button which toggles between using the very high resolution EVF with its &#8216;virtual 1.1X&#8217; 100% view of the subject &#8211; effective visual scale, larger than the Alpha 700 and larger than any previous Alpha digital model except the Alpha 900 and 850. That&#8217;s one of the benefits of the EVF, a relatively tiny display is viewed through a high magnification ocular and ends up with a &#8216;window&#8217; on the world which beats the tiny tunnel vision of optical finders. Technically it is very similar to the last EVF produced by Konica Minolta on the Dimage A200, with the benefit of five years&#8217; further development. It has the same 60Hz refresh rate and visually almost raster-free RGB.</p>
<p>Where the A550 and its earlier stablemates vary slightly around a viewfinder with an effective 0.50X scale (relative to a full frame 100% view using a 50mm lens), the A55 and A33 provide an effective 0.73X and that&#8217;s impressive. The ocular is set well back (remember the Konica Minolta A2, and the Sony Cybershot DSC R-1?) because it is a telescope design. This also gives it a very narrow range of possible eye positions, a common feature of EVFs. The eyepoint is close, and you must position your eye precisely.</p>
<p>The rear screen uses the same type of (Schott?) reinforced glass with (3M?) resin gel adhesive as Canon&#8217;s 7D &#8211; this totally seals to the LCD module itself eliminating air gaps, and improves contrast. It is a technology first seen in the 7D and becoming standard across the industry though the NEX has shown Sony to have the best implementation so far. It is scratch proof, by the way, and it can be cracked by impact like any other screen.</p>
<p>The tilt-swivel action is borrowed directly from the Nikon D5000. In fact, it&#8217;s so identical in articulation it even included the amazingly silly front facing mode where the screen is obscured by your tripod, hanging under the camera and preventing it from being placed on a flat surface for self-portraits or videos. But it has the same benefit as the Nikon, the screen can be flipped to face the camera and protected completely while you use the EVF.</p>
<p>Functions familiar from the NEX including Sweep Panorama and Sweep 3D Panorama are built-in and accessed from the main mode dial, which also provides physical settings for all the main modes. Depth of field preview is restored &#8211; with the usual button &#8211; because is can now actually work. It was always useless in real terms on optical viewfinder cameras, as the focusing screen never represented wide apertures correctly.</p>
<p>Now, with an EVF, for the first time ever an eye-level Alpha gives absolutely perfect and precise previewing of depth of field and bokeh effects whatever aperture you are working at &#8211; even at f/1.4, which was never possible and still isn&#8217;t with the A850 or A900 for that matter (which is why their Preview mode is useful).</p>
<p>You can also preview the exact image appearance. By pressing the AE lock button, the auto gain of the EVF or rear screen are turned off and replaced by an exposure-compensated view. So if you dial in -1 EV (using the adjacent dedicated button), and change the WB, and use a different picture style with more saturation and contrast just pressing AE-Lock will immediately preview your image with these adjustments applied. And you can enlarge in the usual two steps to check auto or manual focus.</p>
<p>The finder and screen also have a Nikon-style two axis spirit level (flight simulator horizon) display to help you get your horizontals straight and your verticals parallel. It can be activated on either, and does not have to appear on both simultaneously.</p>
<p>For movie makers, the binaural stereo microphones are a great move. Even on the NEX, the two small top aperture mics give excellent stereo. The 33/55 mics are placed either side of the &#8216;prism&#8217; housing, rather like the ears on your head. This will give the stereo image created by these cameras a really natural quality. Natural, that is, to a pygmy marmoset monkey&#8230; but still, I will wager, the best stereo image of any DSLR/HybriD. And Sony provide a stereo 3.5mm mic jack socket, though without any manual control of gain levels.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/08/A560_15-bigweb.jpg"><img class="alignnone size-large wp-image-2130" title="A560_15-bigweb" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/08/A560_15-bigweb-1024x411.jpg" alt="" width="603" height="242" /></a></p>
<p>I&#8217;m sure we will have to buy the A780 to get that. Click the picture above for a big version. Who says Sony does not have a range to match Nikon or Canon, whether or lenses or of cameras? From the left, the cameras show the current range before we even see the magnesium-bodied Alpha 700 replacement arrive. A900, A850, A580, A560, A55, A33, A390, A290.</p>
<p><em>- David Kilpatrick</em></p>
<p>Read Sony Press releases and full technical data:<br />
<a href="http://presscentre.sony.eu/content/detail.aspx?ReleaseID=6108&amp;NewsAreaId=2" target="_blank">Alpha 33 and 55 Press Release</a><br />
<a href="http://presscentre.sony.eu/content/detail.aspx?ReleaseID=6109&amp;NewsAreaId=2" target="_blank">Alpha 560 and 580 Press Release</a></p>
<div class="awmp_tags"><a href="http://www.photoclubalpha.com/search/Sony/" rel="tag">Sony</a> <a href="http://www.photoclubalpha.com/search/Alpha/" rel="tag">Alpha</a> <a href="http://www.photoclubalpha.com/search/55/" rel="tag">55</a> <a href="http://www.photoclubalpha.com/search/33/" rel="tag">33</a> <a href="http://www.photoclubalpha.com/search/translucent/" rel="tag">translucent</a> <a href="http://www.photoclubalpha.com/search/pellicle/" rel="tag">pellicle</a> <a href="http://www.photoclubalpha.com/search/mirror/" rel="tag">mirror</a> <a href="http://www.photoclubalpha.com/search/camera/" rel="tag">camera</a> <a href="http://www.photoclubalpha.com/search/cameras/" rel="tag">cameras</a> <a href="http://www.photoclubalpha.com/search/SLR/" rel="tag">SLR</a> <a href="http://www.photoclubalpha.com/search/SLT/" rel="tag">SLT</a> <a href="http://www.photoclubalpha.com/search/DSLT/" rel="tag">DSLT</a> <a href="http://www.photoclubalpha.com/search/photography/" rel="tag">photography</a> <a href="http://www.photoclubalpha.com/search/digital/" rel="tag">digital</a> <a href="http://www.photoclubalpha.com/search/equipment/" rel="tag">equipment</a> <a href="http://www.photoclubalpha.com/search/A33/" rel="tag">A33</a> <a href="http://www.photoclubalpha.com/search/A55/" rel="tag">A55</a> <a href="http://www.photoclubalpha.com/search/Minolta/" rel="tag">Minolta</a> <a href="http://www.photoclubalpha.com/search/AF/" rel="tag">AF</a> <a href="http://www.photoclubalpha.com/search/launch/" rel="tag">launch</a></div>]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/08/24/four-new-alphas-and-two-translucent/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>ACR 6.2 2010 Process &#8211; huge improvement</title>
		<link>http://www.photoclubalpha.com/2010/08/19/acr-6-2-2010-process-huge-improvement/</link>
		<comments>http://www.photoclubalpha.com/2010/08/19/acr-6-2-2010-process-huge-improvement/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 12:16:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[DK's ramblings]]></category>
		<category><![CDATA[Software Reviews]]></category>
		<category><![CDATA[6.2]]></category>
		<category><![CDATA[A550]]></category>
		<category><![CDATA[ACR]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[Alpha 550]]></category>
		<category><![CDATA[ARW]]></category>
		<category><![CDATA[camera raw]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[CS5]]></category>
		<category><![CDATA[grain]]></category>
		<category><![CDATA[high ISO]]></category>
		<category><![CDATA[noise]]></category>
		<category><![CDATA[NR]]></category>
		<category><![CDATA[plugin]]></category>
		<category><![CDATA[process]]></category>
		<category><![CDATA[raw]]></category>
		<category><![CDATA[Sony]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=2116</guid>
		<description><![CDATA[Before the launch of the NEX models, the last camera we reviewed here was the Alpha 550. The final review pages dealt with the high ISO performance. Following the release of Adobe Camera Raw 6.1 and 6.2, the new ’2010 Process’ has replaced the ’2003 Process’ in conversions (you can select either option). The 2010 [...]]]></description>
			<content:encoded><![CDATA[<p>Before the launch of the NEX models, the last camera we reviewed here was the <a href="http://www.bhphotovideo.com/c/search?Ntt=alpha+550&amp;N=0&amp;BI=6870&amp;KBID=7421" target="_blank">Alpha 550</a>. The final review pages dealt with the <a href="http://www.photoclubalpha.com/2009/11/18/sony-alpha-550-review-highs-and-lows/8/">high ISO performance</a>.</p>
<p>Following the release of Adobe Camera Raw 6.1 and 6.2, the new ’2010  Process’ has replaced the ’2003 Process’ in conversions (you can select  either option). The 2010 Process used with manual adjustment of the  Noise Reduction controls can produce really exceptional ISO 6400  results.</p>
<p>This changes any previous conclusions about the usefulness of Alpha 550 high ISO settings, and indeed brings them into line with the results we have seen from NEX &#8211; which of course defaults to the 2010 process, and can not be processed using earlier Adobe Camera Raw versions.</p>
<p>Here is the old process, top, seen at a reduced scale of a 100% view at ISO 6400:</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2009/11/process2002-a550-6400.jpg"><img class="alignnone size-full wp-image-2113" title="process2003-a550-6400" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2009/11/process2002-a550-6400.jpg" alt="" width="601" height="441" /></a></p>
<p>Click the Process 2003 image above to open the original 100% size  screen shot.</p>
<p>Below is the new 2010 process, which is more than just a minor tweak &#8211; it&#8217;s an entirely different way of getting the data out of the raw file.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2009/11/proces2010-a550-6400.jpg"><img class="alignnone size-full wp-image-2114" title="proces2010-a550-6400" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2009/11/proces2010-a550-6400.jpg" alt="" width="601" height="442" /></a></p>
<p>Click this image to see the Adobe Process 2010 result full size. All  the settings were identical for these two conversions. The improvement  is on such a level that ANY test reports on the Alpha 550 produced in  2009 using CS4 and Adobe Camera Raw 5.x are invalid.</p>
<p>The NR can be moderated to produce more detail on the 2010 process midtones at the expense of more visible grain (but it&#8217;s nothing like the 2003 pattern &#8211; it remains mainly a fine luminance pattern). I have used a setting which produced a clear comparison. Entirely different NR settings are actually better, with the two processes, but no matter how you adjust the &#8217;2003&#8242; version it never looks anything like as fine as the 2010 one.</p>
<p>Should dPreview and others update their RAW sample images because the old process was so badly matched to the .ARW format? Nothing like the same difference is made for example to Nikon raw files, 2010 is better, but 2003 didn&#8217;t mess up the higher ISOs in the way it always did for Minolta/Sony raws.</p>
<p>Please note that if you don&#8217;t want to get CS5, you can still get the benefit of this new conversion with <a href="http://www.bhphotovideo.com/c/search?Ntt=elements+8&amp;N=0&amp;BI=6870&amp;KBID=7421" target="_blank">Adobe Photoshop Elements 8</a>.</p>
<p><em>- David Kilpatrick</em></p>
<div class="awmp_tags"><a href="http://www.photoclubalpha.com/search/Sony/" rel="tag">Sony</a> <a href="http://www.photoclubalpha.com/search/Alpha 550/" rel="tag">Alpha 550</a> <a href="http://www.photoclubalpha.com/search/A550/" rel="tag">A550</a> <a href="http://www.photoclubalpha.com/search/raw/" rel="tag">raw</a> <a href="http://www.photoclubalpha.com/search/.ARW/" rel="tag">.ARW</a> <a href="http://www.photoclubalpha.com/search/conversion/" rel="tag">conversion</a> <a href="http://www.photoclubalpha.com/search/ACR/" rel="tag">ACR</a> <a href="http://www.photoclubalpha.com/search/6.2/" rel="tag">6.2</a> <a href="http://www.photoclubalpha.com/search/process/" rel="tag">process</a> <a href="http://www.photoclubalpha.com/search/Adobe/" rel="tag">Adobe</a> <a href="http://www.photoclubalpha.com/search/Camera Raw/" rel="tag">Camera Raw</a> <a href="http://www.photoclubalpha.com/search/plugin/" rel="tag">plugin</a> <a href="http://www.photoclubalpha.com/search/CS5/" rel="tag">CS5</a> <a href="http://www.photoclubalpha.com/search/high ISO/" rel="tag">high ISO</a> <a href="http://www.photoclubalpha.com/search/noise/" rel="tag">noise</a> <a href="http://www.photoclubalpha.com/search/grain/" rel="tag">grain</a> <a href="http://www.photoclubalpha.com/search/NR/" rel="tag">NR</a></div>]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/08/19/acr-6-2-2010-process-huge-improvement/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>NEX camcorder launched</title>
		<link>http://www.photoclubalpha.com/2010/07/14/nex-camcorder-launched/</link>
		<comments>http://www.photoclubalpha.com/2010/07/14/nex-camcorder-launched/#comments</comments>
		<pubDate>Wed, 14 Jul 2010 09:09:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[Lenses - Alpha Mount]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[AVCHD]]></category>
		<category><![CDATA[camcorder]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[Handycam]]></category>
		<category><![CDATA[HD]]></category>
		<category><![CDATA[NEX]]></category>
		<category><![CDATA[NEX-VG10E]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[zoom]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=2038</guid>
		<description><![CDATA[Sony, which has a UK event taking place on Thursday July 15th showcasing new products for the Christmas market, has surprised us by launching its NEX mount HD camcorder with 14.2 megapixel CMOS sensor and 18-200mm OSS interchangeable lens much sooner than anyone expected. The prototype or dummy shown to the press in Croatia and [...]]]></description>
			<content:encoded><![CDATA[<p>Sony, which has a UK event taking place on Thursday July 15th showcasing new products for the Christmas market, has surprised us by launching its NEX mount HD camcorder with 14.2 megapixel CMOS sensor and 18-200mm OSS interchangeable lens much sooner than anyone expected.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/Main2_CX36000_H-600.jpg"><img class="alignnone size-full wp-image-2042" title="Main2_CX36000_H-600" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/Main2_CX36000_H-600.jpg" alt="" width="600" height="420" /></a></p>
<p><span id="more-2038"></span></p>
<p>The prototype or dummy shown to the press in Croatia and other locations just two month ago turns out to have been little more than a rubber duck &#8211; a decoy to distract while the real thing was clearly already in production and looks very different. The real thing has an eye-level 1 megapixel-plus electronic viewfinder as well as a foldout screen, and the world&#8217;s most retro-tech microphone design.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/NEX-VG10_situatution_2.jpg"><img class="alignnone size-large wp-image-2039" title="SONY DSC" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/NEX-VG10_situatution_2-1024x682.jpg" alt="" width="600" height="399" /></a></p>
<p>Here is the press announcement from earlier this morning (GMT, I don&#8217;t man the computer at 6.17am but Sony&#8217;s Press Centre was wide awake and running). The guy in the Sony press pix obviously found 6.17am a bit rough, he  looks worse for a long night out&#8230; he&#8217;s not even got himself in focus properly, let alone found out where he left his comb and razor&#8230;</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/Image3_with_Lens_CX36000_H-600.jpg"><img class="alignnone size-full wp-image-2040" title="Image3_with_Lens_CX36000_H-600" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/Image3_with_Lens_CX36000_H-600.jpg" alt="" width="602" height="469" /></a></p>
<p><strong>“Camcorder Redefined” Sony unveils world’s first consumer interchangeable lens HD camcorder Handycam® NEX-VG10E captures cinematic Full HD movie and stereo sound with great depth<br /></strong> <br />• 14.2 effective megapixel ExmorTM  APS HD CMOS sensor (19.5 times larger than conventional camcorder) for stunning HD movies with beautiful background defocus<br />• Accepts E-mount interchangeable lenses plus A-mount α DSLR lenses (via optional adaptor) <br />• High quality audio with Quad Capsule Spatial Array Stereo Microphone and external mic input<br />• 7.5cm (3 inch-type) Xtra Fine LCD and electronic viewfinder</p>
<p>Building on 25 years of continuous Handycam® innovation, Sony introduces the NEX-VG10E – the world’s first consumer HD camcorder with interchangeable lenses. It’s also the first Handycam® featuring an extra-large Exmor APS HD CMOS sensor that allows the creation of exquisitely cinematic background defocus effects.</p>
<p>Targeting video enthusiasts and photographers, the NEX-VG10E opens up unprecedented artistic possibilities not achievable with conventional consumer video cameras.</p>
<p>Compatible with a choice of high quality E-mount lenses, it’s the first consumer camcorder that offers the same breadth of creative expression enjoyed by DSLR photographers. Alongside the three currently available E-mount lenses, users of the NEX-VG10E can experience a wide variety of  A-mount DSLR optics by using the optional LA-EA1 mount adaptor. Picking from a choice of award-winning Sony G lenses, fixed-focal length Carl Zeiss portrait lenses and other models from macro to super-telephoto, videographers will have unprecedented freedom to explore an exciting world in movie creation.</p>
<p>At the heart of the NEX-VG10E is a 14.2 effective megapixel Exmor APS HD CMOS sensor that’s teamed with Sony’s powerful BIONZTM processor to capture very high resolution video and still images. Approximately 19.5 times bigger than the standard sensor found in other consumer camcorders, the APS-C sized imager also enables an extremely shallow depth of field. This allows videographers to achieve ‘cinematic’ results with beautiful background defocus (bokeh). In addition, the ability to capture DSLR-quality still images gives videographers extra shooting flexibility on assignment with less to carry.</p>
<p>Full HD 1920&#215;1080 video images are captured in AVCHDTM format at up to the maximum 24 Mbps bit rate for superlative detail and clarity. Unlike many digital still cameras including DSLR that support HD video, there’s virtually no restriction on continuous shooting time. Just slip in your choice of either Memory Stick PRO DuoTM or SD media cards and capture Full HD video and JPEG still images for easy transfer into your existing PC storage and editing environment.</p>
<p>The NEX-VG10E comes supplied as standard with an image-stabilised E18-200mm F3.5-6.3 OSS lens that offers a powerful 11x optical zoom range. Because of its optimized design for video shooting, this high-quality E-mount lens offers smooth, ultra low noise autofocus and iris control. In-built Optical SteadyShot image stabilisation assures clearer video images when you’re shooting handheld. At wide angle settings, Active Mode enhances anti-shake performance even further, steadying jittery images even while walking. The lens also features a circular aperture for the creation of beautiful bokeh effects whether you’re shooting video or stills.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/NEX-VG10_situatution_6.jpg"><img class="alignnone size-large wp-image-2043" title="SONY DSC" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/07/NEX-VG10_situatution_6-1024x682.jpg" alt="" width="600" height="399" /></a></p>
<p>Reflecting the demands of serious videographers, sound quality matches the phenomenal imaging performance of the NEX-VG10E. The Quad Capsule Spatial Array Stereo Microphone uses advanced processing algorithms to combine signals from four separate omnidirectional microphone capsules. The result is exceptionally clear stereo audio with a highly directional response: this allows videographers to capture more sound from the subject they’re shooting, and less of distracting sounds around them. There’s also a jack for adding an optional external stereo mic, plus a headphone jack for audio monitoring.</p>
<p>With a photo-realistic 921k dot resolution, the 7.5cm/3 inch-type Xtra Fine LCD features TruBlackTM technology for an exceptionally detailed, high contrast view of images and menu settings. The LCD is supplemented by a high-resolution (1152k dot) electronic viewfinder that assists easy framing and monitoring. The viewfinder helps operator capture clear images in bright daylight and its angle can be easily adjusted for comfortable operation.</p>
<p>Despite its groundbreaking creative possibilities, the NEX-VG10E is compact, beautifully balanced and easy to handle, even for novice videographers. An intuitive jog dial and hotkeys make it easy to navigate camera menus and adjust shooting parameters. Videographers can also enjoy precise manual control over Iris, Shutter Speed, Gain and White Balance for professional results.</p>
<p>A range of official accessories includes the ECM-CG50 Shotgun Microphone that attaches to the camcorder’s accessory shoe. There’s also a choice of rechargeable battery options, including the NP-FV100 that provides power for up to 330 minutes continuous HD shooting. A dedicated soft carrying case LCS-VCD is also available as an option.</p>
<p>Offered to customers as a free download, Vegas Movie Studio HD Platinum 10 video editing software includes everything you need to produce spectacular HD movies. Powerful tools for video compositing, colour correction and sound mixing make it easy to achieve cinema-quality results in your own home studio. You can also upload movies to web, burn them to Blu-ray Disc™ or author DVDs with custom menus and graphics.</p>
<p>The Handycam® NEX-VG10E interchangeable lenses Full HD camcorder is available from October 2010.</p>
<p><em>Specifications are:</em></p>
<p>Model Name: NEX-VG10E<br />Image Sensor: APS-C type (23.4&#215;15.6mm) Exmor APS HD CMOS sensor with RGB primary colour filters; 25P scanning<br />Gross Pixels: Approx.  14,600,000 pixels<br />Minimum Illumination: 11 lux. ( 1/25 Shutter Speed / F3.5)<br />Supplied Lens: SEL18200 Sony E-mount  E18-200mm F3.5-6.3 with in-lens Optical SteadyShot Active Mode<br />Zoom: 11x (optical, ring)<br />Focus: Auto/Manual (ring)<br />Focal length (35mm equivalent): Video mode &#8211; 32.4mm-360mm. Still photo mode &#8211; (3:2) 27mm-300mm /(16:9) 32.4mm-360mm<br />Shutter Speed: 1/4 &#8211; 1/4000 (video, manual control); 30 &#8211; 1/4000 (photo, manual control)<br />White Balance: AWB / Daylight / Shade / Cloudy / Incandescent / Fluorescent / Flash / C. Temp Filter / Custom<br />Recording Media: Memory Stick PRO Duo / Memory Stick PRO-HG Duo / SD / SDHC / SDXC (Class 4 or higher)<br />Recording Mode (AVCHD): FX (1920x1080i, 24Mbps); FH (1920x1080i, 16Mbps); HQ (1440x1080i, 9Mbps)<br />Still photo resolution (JPEG): 16:9 Mode; 4592&#215;2576 (12M) /3:2 Mode; 4592&#215;3056 (14M)<br />Audio Recording: Dolby Digital 2ch, via  Quad Capsule Spatial Array Stereo Microphone; External microphone input jack<br />LCD Monitor: 7.5cm / 3.0”-type, 921,600 dots (approx.) Xtra Fine LCD with TruBlack technology<br />Electronic Viewfinder: 1.1cm / 0.43”-type, 1,440K dots (approx.) Xtra Fine<br />Stamina: 330 min. continuous recording (with the optional NP-FV100, FH mode)<br />Interfaces: Accessory shoes; HDMI OUT jack; Stereo headphone jack; External stereo mic input jack; USB 2.0 (mini B / Hi-speed) jack; DC IN jack<br />Dimensions (D x H x W): 29.4 x 132 x 97 mm (inc. supplied lens and hood)<br />Weight (approx.): 1.3Kg (with SEL18200 lens, lens hood, NP-FV70 battery and Memory Stick Pro Duo)</p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/07/14/nex-camcorder-launched/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Practical&#8217;s NEX-5 verdict &#8211; 8/10</title>
		<link>http://www.photoclubalpha.com/2010/07/11/practicals-nex-5-verdict-810/</link>
		<comments>http://www.photoclubalpha.com/2010/07/11/practicals-nex-5-verdict-810/#comments</comments>
		<pubDate>Sun, 11 Jul 2010 13:23:28 +0000</pubDate>
		<dc:creator>davidkilpatrick</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[DK's ramblings]]></category>
		<category><![CDATA[Equipment Reviews]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[NEX]]></category>
		<category><![CDATA[NEX-3]]></category>
		<category><![CDATA[NEX-5]]></category>
		<category><![CDATA[opinion]]></category>
		<category><![CDATA[PP]]></category>
		<category><![CDATA[Practical Photography]]></category>
		<category><![CDATA[report]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[test]]></category>
		<category><![CDATA[verdict]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=2035</guid>
		<description><![CDATA[I was going to post this on our Forum for NEX originally. It&#8217;s not good form to launch into what may be seen as &#8216;rival&#8217; publications or journalists, so it&#8217;s the kind of thing which is often kept to blog pages or forum discussion. But Practical Photography is one the best-selling, and most powerful, photo [...]]]></description>
			<content:encoded><![CDATA[<p>I was going to post this on our Forum for NEX originally. It&#8217;s not good form to launch into what may be seen as &#8216;rival&#8217; publications or journalists, so it&#8217;s the kind of thing which is often kept to blog pages or forum discussion. But <em>Practical Photography</em> is one the best-selling, and most powerful, photo magazines in the world.</p>
<p>So, I copied my ramblings and moved them here, instead of putting them in a forum post where just a few hundred people would see them. Tens of thousands of visitors see Photoclubalpha&#8217;s main site articles, and I want this to be seen, because it matters.</p>
<p><span id="more-2035"></span>PP&#8217;s write-up is very positive &#8211; it is not a &#8216;bad review&#8217; in that sense &#8211; but much of the wording used is misleading, and omissions can sometimes distort the comparison a reader makes.</p>
<p>PP starts off by saying the NEX-5 has &#8216;the added advantage of HD video&#8217; over the NEX-3 &#8211; of course, both have HD video, the NEX-5 is 1080/50i AVCHD while the NEX-3 is 720/25p MPEG4. It could be assumed that the PP reader has only a marginal interest in video, but this phrasing does not describe the feature and implies that the NEX-3 lacks HD video.</p>
<p>The screen is great for &#8216;low level composure&#8217;  and the APS-C sensor is &#8216;ideally placed for delivering DSLR quality images&#8217;.</p>
<p>The majority of the selecting, PP says, is done through &#8216;never get lost&#8217; menus <em>(sounds as if PP were fed a marketing term here &#8211; I would probably call some of them &#8216;dead end&#8217; menus in maze terms &#8211; you have to return or exit)</em>. Confusingly, PP says there is &#8216;no dual sensor cleaning, but there is an electromagnetic vibration system and an anti-static coating on the sensor&#8217;. I thought this <em>was</em> a dual anti-dust measure. What is &#8216;dual sensor cleaning&#8217; if it&#8217;s not this, and how does the NEX lack it?</p>
<p>PP also says that removing the lens reveals how close to the rear element the chip sits inside the camera, and states: &#8216;There are potential issues here, as this may cause image quality problems such as distortion and aberration&#8217;. Well, that&#8217;s just completely untrue and gives readers needless doubts. Some of the lowest distortion wideangles ever made have had very short clearance back focus, like the 21mm Super Angulon for Leica M or the classic 21mms designed for mirror lock-up by Nikon and Minolta &#8211; or the 16mm Zeiss Hologon for Contax G.</p>
<p>Some of the world&#8217;s best lens designs have used rear elements almost touching the film, including the Ricoh GR (for film), the Minolta TC-1; and the excellent Sony R-1 Carl Zeiss zoom also features a minimal gap between its rear element and the 1.7X sensor of that camera, the absence of a mirror freeing Zeiss to create one of the best 24-120mm equivalent zooms ever designed.</p>
<p>In fact the 18mm mount to sensor distance and the wide mount throat combine to offer the maximum possible scope for the makers to design distortion and aberration free lenses of a quality hard to achieve without high costs and large size, heavy weight even for APS-C DSLRs. PP has got it exactly the wrong way round. They have turned a huge positive aspect of the camera into a negative niggle.</p>
<p>Sweep Panorama is described as a function which is &#8216;not new on a Sony camera&#8217;. Actually, this type of Sweep Panorama is <em>entirely</em> new on a Sony, or any camera. This is not a video-composed Sweep Pan, as found on all previous Sony and other compacts. It is a high resolution, auto-stitched, multi-shot panorama of unprecedented size (up to 23 megapixels).</p>
<p>Confusing the issue, PP states that the panorama files are playable on a Sony Bravia 3D TV. This is incorrect. Normal sweep pan (.JPG) files are playable on any HD TV, and are not 3D. The camera(s) have a second entirely separate Sweep Pan 3D mode, which is not a sequence of shots, but a video pan like compacts. The file (.MOT) created is 1080p HD in height, and in a 3D format; and it can be played back on most 3D TVs using the same system as Sony Bravia.</p>
<p>Most of PP&#8217;s comments on using the camera are fair and balanced descriptions of its strengths and weaknesses, but once again, language gets in the way of accuracy. The ‘large optics help deliver&#8230; detail to the sensor’. What does that mean? Which large optics? The lenses are fairly small. Their size has no bearing on how much detail they &#8216;deliver&#8217;.</p>
<p>&#8216;This is not the fastest camera out there, but with speed priority engaged it&#8217;s impressive at 7fps&#8217; &#8211; well, actually, it IS the fastest CLC/ILC out there, and that 7fps has no competition from Micro 4/3rds, Samsung NX or Ricoh. The 2.3fps standard capture rate includes reliable AF tracking (certainly not guaranteed when shooting continuous action with the competitors), but this is not mentioned. It would be fair to comment on 2.3fps being a modest drive rate, but the continuous AF performance had to be taken into account when doing so.</p>
<p><strong>&#8216;The general consensus of opinion is that CSC cameras are effectively high quality compacts that deliver DSLR quality. Yet the NEX-5 is still rather bulky and certainly not pocket material&#8217; </strong>- conclusion.</p>
<p><strong>&#8216;The NEX-5 takes the compact size of these CSC models down to a new level, as it&#8217;s the smallest and lightest of these removable lens models to date&#8217; </strong>- second paragraph of the main report, and highlighted pullquote.</p>
<p>I don&#8217;t think I need to point out the conflict in these statements. And the day before writing this, I had the NEX-3 with 16mm lens in my shirt pocket.</p>
<p>&#8216;The HDR mode is okay, but it&#8217;s not as good as true HDR creation using post-production software&#8217; &#8211; not the best comment to make on the most advanced, 6EV range, in-camera HDR system yet seen and one which also saves a non-HDR JPEG of the normal exposure (not mentioned). None of the other multi-shot modes gets mentioned at all; no reference to the Anti Motion Blur or Twilight modes which blend several exposures to create one low-noise, sharp result.</p>
<p>Finally &#8211; &#8216;Most of the CSC products are quite similar in price, especially with lenses that cover the same focal lengths&#8217;. Actually, they are not quite similar in price. To get HD 1080/50i you have to spend almost twice as much. To get their equivalent of the 16mm lens&#8230;<em> sorry, you can&#8217;t. </em></p>
<p>There is no 12mm f/2.8 pancake lens made for Micro 4/3rds, or any 16mm prime for APS-C. The 17mm offered by Olympus is a 34mm lens equivalent, not a 24mm equivalent. The 20mm offered by Panasonic is a 40mm equivalent. The 30mm from Samsung is a 45mm equivalent.</p>
<p>By glossing over such issues or ignoring them entirely, the PP report omits most of the unique selling (and using) points of the NEX, and the reader is left to assume that it&#8217;s pretty much the same as the competition.</p>
<p>I believe the job of a review is to highlight all the aspects of a product which may not be understood fully by the reader, because they are new or unfamiliar; to point out the differences between products, because these differences drive buying decisions. A single feature on a new camera may be the one feature which attracts many buyers. Sometimes, this matters more to the buyer than all other aspects of handling and design. Single features can persuade photographers to change their entire camera system. Just look at Nikon with ultra-high ISO in the D3/3S &#8211; or Canon with true 1080p in the 5D MkII, 7D and 550D.</p>
<p>For me, 1080/50i video with stereo sound is important as the only other way to get that in an affordable package is the Canon 550D with external microphone, or the Panasonic Lumix GH1 at around 60% higher cost. The 16mm lens is important &#8211; there has never been a 5-element f/2.8 design covering this angle before. The E-mount is important, it allows more potential choice of adaptation to other optical systems (lenses, scientific, astro, micro, you name it) than any other mount. I&#8217;ve already ordered my Sony Alpha adaptor (mentioned briefly by PP without further details or comment), plus independent versions for Minolta SR/MD, Leica M39 and C-mount.</p>
<p>APS-C is important too, as this 14.2 megapixel sensor offers the best quality and largest image size in its class.</p>
<p><strong>The PP Overall Conclusion</strong></p>
<p>Ultimately, PP&#8217;s <em>Overall Conclusion</em> certainly fits the report, because so much is omitted which would engage and interest their readership, and so much is dwelled on with makes the NEX seem nothing all that different:</p>
<p><strong>&#8216;I wouldn&#8217;t recommend the NEX-5 to the more discerning user&#8217;</strong>, says Darren Harbar while giving the camera 8/10,<strong> &#8216;but for someone who wants a creative point-and-shoot that will give some control without added complication, the NEX-5 is perfect&#8217;.</strong></p>
<p>The build quality, design of the lenses, availability of fisheye and ultrawide converters, battery life (or otherwise!), JPEG quality, and many other aspects are not touched on at all in the PP report. Some of these might be negative &#8211; battery life can be short, batteries are expensive. Others might be positive &#8211; no other system made offers the option of a 12mm (18mm equivalent) wide angle or 10.2mm (15mm equivalent) fisheye at such low cost.</p>
<p>Is &#8216;I wouldn&#8217;t recommend the NEX-5 to the more discerning user&#8217; a damaging conclusion?</p>
<p>PP is certainly not alone in thinking this, but it&#8217;s something which should not be said unless you can qualify it by revealing what you <em>would</em> recommend to the &#8216;more discerning&#8217; user. Think about the language again; above all, it&#8217;s the language of the PP report which will colour the readers&#8217; opinions. What does &#8216;more discerning user&#8217; actually mean?</p>
<p>As it happens, I&#8217;m a fairly <em>discerning</em> user; I can <em>tell the difference</em> between the qualities and capabilities of the many cameras I use, I am <em>capable of making judgments</em>, I have <em>the ability to compare</em> and make choices. I can pick the right tool from the rack. Sometimes, I <em>do</em> want a point-and-shoot that will give some control with added complication, just like PP says.</p>
<p>As it also happens, I want a point-and-shoot which can capture high quality 1080 Full HD video  (preferably 24-25-30p, but 50i will do) with excellent quality sound; I want more than 12 megapixels for stills, 14 is fine, 18 would be even better; and if anyone had put a list of possible lenses in front of me, a 24mm f/2.8 equivalent would have been ticked without hesitation.</p>
<p>It was the lens I could never get, or afford, for Leica; it was my favourite fixed focal length in manual focus SLR from the moment such lenses became available around 1974. 24mm f/2.8 was one reason I dumped the Pentax system and bought into Minolta back then; it was the first lens after the 35-70mm f/4 &#8216;kit&#8217; and the 50mm f/1.7 that I bought for the Minolta AF system in 1985. 24mm wide reach was the reason I pre-ordered the Carl Zeiss 16-80mm for my Alpha 100 in 2006, and it&#8217;s the reason I like the Nikon 16-85mm and the Canon 15-85mm best of all the kit zooms for those systems. It&#8217;s even the reason I use a vintage 1999 24-85mm Minolta lens on my Alpha 900.</p>
<p><strong>My conclusion</strong></p>
<p>My <a href="http://www.bhphotovideo.com/c/buy/photo/Ntt/NEX-5/N/4291215468" target="_blank">NEX-5 with 16mm and 18-55mm OSS lenses</a> cost me £679, but that price included a free stereo microphone which sells everywhere for £99. The built-in mics are so good I might not need it (the camera can record clean sound even if placed just a metre away from a PA speaker blasting out live music &#8211; try it with a Nikon D5000 or a Canon 550D). But it makes the two-lens kit cost a &#8216;real&#8217; £580.</p>
<p>&#8216;Worth the asking price&#8217; is PP&#8217;s comment. Worth? It&#8217;s the bargain of the year, and that is at launch prices which inevitably fall later on. If you want the wide-angle capability, it&#8217;s on its own, and if you prefer the angle of a 28mm-equivalent view, you have 14 megapixels to be cropped down and still match the pixel count of Micro 4/3rds.</p>
<p>NEX has real weakness if you are looking for telephoto reach, and many point-and-shoot upgraders will have been used to surprising long lens equivalents; 300mm is nothing. Micro 4/3rds can get you to to that 300mm equivalent in a similarly priced kit, though without the same wide-angle end. This would have been a useful and valid point for the PP review to raise, of value to readers; don&#8217;t buy NEX if you are into safari parks, garden birds, or next door&#8217;s bedroom windows. When the 18-200mm OSS does arrive it will cost more than a complete Olympus kit with E-PL1, 14-42mm and 40-150mm &#8211; it is also a VERY large lens. There is no neat little 55-200mm OSS for NEX, as there is for Alpha, Nikon and pretty much every interchangeable lens system made whether CLC or DSLR.</p>
<p>Every time I use the NEX-5 I find points to criticise. That rear jog wheel has a tendency to change my selected A mode aperture setting when I pop the camera into the small bag I&#8217;m using, forgetting to turn it off first. There I am shooting at f/6.3 and the next time I use the camera it&#8217;s at f/22. I wish I could tilt the screen vertically, not just horizontally; I love the screen on my Nikon D5000, and the NEX would have been so much better with the D5000&#8242;s design. You could even have turned it to face the camera, protecting the screen and removing distracting displays when using the 16mm optical viewfinder. But no, it&#8217;s like the A350-550 series, and fairly limited by its hinged articulation.</p>
<p>When reviewers pick up on points like this, it helps the camera makers. In a magazine like PP, hugely influential, such observations can change the course of future camera design for the better. I don&#8217;t find a single observation in the <em>Practical Photography </em>August 2010 issue review of the NEX-5 which stems from the critically aware experience of using the camera or treads the risky ground of daring to compare it directly with competitors.</p>
<p><em>- David Kilpatrick</em></p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/07/11/practicals-nex-5-verdict-810/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>New Alpha 290 and 390</title>
		<link>http://www.photoclubalpha.com/2010/06/09/new-alpha-290-and-390/</link>
		<comments>http://www.photoclubalpha.com/2010/06/09/new-alpha-290-and-390/#comments</comments>
		<pubDate>Wed, 09 Jun 2010 09:44:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[A290]]></category>
		<category><![CDATA[A390]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[Alpha 290]]></category>
		<category><![CDATA[Alpha 390]]></category>
		<category><![CDATA[announcement]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[DSLR]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[Sony]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=2016</guid>
		<description><![CDATA[Sony has announced two new cameras this morning &#8211; but it&#8217;s not an announcement which will have Alpha system users rushing to the cashpoint and queuing at Sony Style. The Alpha 290 and 390 are dumbed-down versions of the 230/380 with user interfaces partly borrowed from the NEX including the built-in Help Guide. The rear [...]]]></description>
			<content:encoded><![CDATA[<p>Sony has announced two new cameras this morning &#8211; but it&#8217;s not an announcement which will have Alpha system users rushing to the cashpoint and queuing at Sony Style. The <a href="http://www.bhphotovideo.com/c/search?Ntt=alpha+290+or+390&amp;N=0&amp;InitialSearch=yes&amp;BI=6870&amp;KBID=7421" target="_blank">Alpha 290 and 390</a> are dumbed-down versions of the 230/380 with user interfaces partly borrowed from the NEX including the built-in Help Guide. The rear 2.7 inch Clear Photo LCD screeen does most of the work of communicating with the user.</p>
<p><a href="http://www.bhphotovideo.com/c/search?Ntt=alpha+290+or+390&amp;N=0&amp;InitialSearch=yes&amp;BI=6870&amp;KBID=7421" target="_blank"><img class="alignnone size-full wp-image-2017" title="A390_31web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A390_31web.jpg" alt="" width="600" height="583" /></a></p>
<p><span id="more-2016"></span></p>
<p>This will have many Alpha system stalwarts saying &#8216;Help!&#8217; in their own right, as they are still waiting for the predicted arrival of the real new Alphas, the 700 replacement with HD video and its 500-series sibling. What they did not expect was to find two entry-level models arriving without video, and with the changes restricted to a <em>Tale of Peter Rabbit </em>- they lost their buttons while squeezing under the fence to get into the point&#8217;n'shoot upgraders garden.*</p>
<p>But actually it&#8217;s good news, because it&#8217;s a garden full of cabbages who will appreciate the simplified interface and button layout. And they get a very high quality carrot in the form of that 14.2 megapixel sensor, as this looks to be Sony&#8217;s standard pixel count for all cameras at this level and higher. If 14.2 is entry level, a denser sensor must surely be on the way for a midrange/semipro APS-C model soon.</p>
<p>It&#8217;s presumably the same 14.2 megapixel CCD sensor as found in the Alpha 380, with its ISO 100-3200 range and 2.5fps continuous capture. On Dyxum&#8217;s forum, there is speculation that processing will be improved.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A390_27web.jpg"><img class="alignnone size-full wp-image-2020" title="A390_27web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A390_27web.jpg" alt="" width="600" height="407" /></a></p>
<p>The 290 has a plain fixed screen, the 390 has a tilting screen and Quick AF live view (the in-prism system using phase detection). Both have chunkier and better shaped handgrips than earlier models, perhaps in reponse to criticism of ever smaller handling profiles. Thy at least have the same eyestart sensor arrangement as normal and do not copy the 450, which has the sensors above the eyepiece instead of below, and makes for a very awkward camera to use.</p>
<p>They keep exactly the same AF sensor, metering system, shutter, flash system and in-body SSS image stabilisation as previous models. The pop-up flash is GN10, the battery life is around 500 shots (230 in Quick AF Live View mode). The A290 weighs only 456 grams.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A290_15web.jpg"><img class="alignnone size-full wp-image-2018" title="A290_15web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A290_15web.jpg" alt="" width="600" height="620" /></a></p>
<p>And the 290 has not a button in sight on top, even the shutter release and on/off switch have been shifted forward leaving a clear top panel. It&#8217;s rather like seeing Botticelli&#8217;s Venus without a navel. However, the shutter release placement of the last series was a major criticism, and this new position restores a more &#8216;industry standard&#8217; placing as used by Nikon and Canon, and by Sony in the A450/500/550 series.</p>
<p>That rather impressively compact lens, by the way, is the 75-300mm Sony SAL seen in a neatly compressed perspective, not something new you don&#8217;t know about. And that tells us the cameras do have screw drive AF (fears in certain forums unfounded).</p>
<p>After asking &#8216;What&#8217;s NEX?&#8217; we have the answer &#8211; mainstream Alpha DSLRs using the same software based type of virtual-controls interface as NEX, with the same level of built-in guidance for new users. All the functions of their predecessors are still there, if not so obvious camera users with experience of traditional controls.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A390_24web.jpg"><img class="alignnone size-full wp-image-2019" title="A390_24web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/06/A390_24web.jpg" alt="" width="600" height="459" /></a></p>
<p>Instead, you get &#8216;colourful on-screen icons&#8217; though no claim is made in the press announcement that Sony Ericsson mobile phone designers were involved (as they were for the NEX interface). Lens options include the 18-55mm SAM and a twin lens kit with the 55-200mm SAM added.</p>
<p>The press and technical data does not clarify whether the card drive is the same dual format single slot used by NEX (replacing the twin slot drive SD/MS Pro Duo of earlier models) or what type of battery is used. There is no mention at all of wired cable release, but &#8216;Remote Commander&#8217; remains as a feature (the infrared controller, sold separately). And there is no mention in the specifications of wireless remote flash, either, though it is included &#8211; nor of features like DRO+. There&#8217;s still an AC mains adaptor socket.</p>
<p>Premium features such as HDR multi-shot blending, found on the 4-5xx series, have not been added to these models.</p>
<p>To download a raft of high-res images of the two new Alphas and the full launch press release, click:</p>
<p><a href="http://presscentre.sony.eu/content/ZipLoader.ashx?itemID=5953&amp;Type=1&amp;userId=8814&amp;userLocale=2" target="_blank">http://presscentre.sony.eu/content/ZipLoader.ashx?itemID=5953&amp;Type=1&amp;userId=8814&amp;userLocale=2</a></p>
<p>The slight lack of info hints at a fast-track process to release details.</p>
<p><em>- DK</em></p>
<p><em>* I should point out that Peter Rabbit lost his buttons getting OUT of the garden, after eating too many lettuces. But Sony is clever and realises that to get INTO the consumer market garden faster, you might as well lose the buttons first. If you ever need to get out, well, you lost more than buttons&#8230;<br />
</em></p>
<p><script type="text/javascript">// <![CDATA[
 google_ad_client = "pub-5455561032469843"; google_ad_width = 728; google_ad_height = 90; google_ad_format = "728x90_as"; google_ad_type = "text_image"; google_ad_channel = ""; google_color_border = "CCCCCC"; google_color_bg = "CCCCCC"; google_color_link = "000000"; google_color_text = "333333"; google_color_url = "666666";
// ]]&gt;</script><br />
<script src="http://pagead2.googlesyndication.com/pagead/show_ads.js" type="text/javascript">
</script></p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/06/09/new-alpha-290-and-390/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sony NEX Launch &#8211; detailed transcription</title>
		<link>http://www.photoclubalpha.com/2010/05/18/sony-nex-launch-detailed-transcription/</link>
		<comments>http://www.photoclubalpha.com/2010/05/18/sony-nex-launch-detailed-transcription/#comments</comments>
		<pubDate>Tue, 18 May 2010 15:31:19 +0000</pubDate>
		<dc:creator>davidkilpatrick</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[Croatia]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[European]]></category>
		<category><![CDATA[Genge]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[NEX]]></category>
		<category><![CDATA[NEX-3]]></category>
		<category><![CDATA[NEX-5]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[speech]]></category>
		<category><![CDATA[Split]]></category>
		<category><![CDATA[system]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=1999</guid>
		<description><![CDATA[. The European press launch David Kilpatrick recorded the proceedings at Le Meridien Lav Hotel, Split, Croatia on March 11th 2010 using a Zoom H2 portable digital recorder. Shirley Kilpatrick transcribed the audio, with subsequent editing to translate verbal output to read well as text. This is a multi-page document please use the PAGE navigation [...]]]></description>
			<content:encoded><![CDATA[<p>.<strong> </strong></p>
<p><strong>The European press launch</strong></p>
<p><em>David Kilpatrick recorded the proceedings at Le Meridien Lav Hotel, Split, Croatia on March 11th 2010 using a Zoom H2 portable digital recorder. Shirley Kilpatrick transcribed the audio, with subsequent editing to translate verbal output to read well as text. This is a multi-page document please use the PAGE navigation at the foot of each page to continue reading. It is a very long document.</em></p>
<p><em><span id="more-1999"></span></em>Nick Sharples, director of corporate communications for Sony, Europe, welcomed the press to Split in Croatia, and thanked everyone for getting up before breakfast – especially those from Portugal who arrived at midnight (volcanic ash delayed their flights). The launch was synchronised round the world, hence the 8.00am timing for the European meeting.</p>
<p><em>Yoshiyuki Mogami (Vice President of Digital Imaging, Europe) was introduced to explain a little bit more about the business strategy for Digital Imaging in Europe. Yoshiyuki thanked everyone for coming over to Split; the team from Munich had arrived by driving ten hours.</em></p>
<p>Sony started Alpha business in 2006, he said, introducing the Alpha 100 in Morocco. The Alpha 700 was launched in Italy in 2007, the Alpha 900 flagship model was introduced in Scotland in 2008. “We have carried out surveys asking people in Europe which brands they would think of when buying a digital camera; the figure has risen from 50%, to close to 70%. Now we are enjoying a 15% market share in Europe. This figure is OK, but Sony now really has to go to our next step.</p>
<p>“But looking at the DSLR as an industry it’s not like two years ago or three years ago. DSLRs were pretty much a booming industry, and that’s why everybody came into his segment. These days the growth of this segment has very much flattened, and of course you could say this is due to economic slow down or recession, but we suspect that the traditional DSLR has a limit in mass appeal to consumers.</p>
<p>“So that’s why Sony can try to break this type of barrier. We put together all kinds of voices and views on this technology to see what we can do &#8211; we think we have heard the customers&#8217; voice, and really put it into this project.”</p>
<p><em>Mogami-san introduced Toru Katsumoto, senior general manager of Alpha:</em></p>
<p>“Today I would like to officially announce our new ultracompact interchangeable lens camera we have already shown at PMA in February and in Japan. In the current market the boundaries between the three categories – DSLR, compact still camera and camcorder &#8211; are already starting to merge.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/toru-camera.jpg"><img class="alignnone size-full wp-image-1959" title="toru-camera" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/toru-camera.jpg" alt="" width="600" height="399" /></a></p>
<p>“In the area when DSLR and Digital Still Compact merge, we see great possibilities. Let me introduce to you NEX-5 <em>(he holds up the camera, in front of large projected images of the cameras)</em>. This beautifully crafted body is designed to bring out the presence of the lens. The body is so slim and compact but without sacrificing any size or balance. The grip on this camera ensures a firm and comfortable hold despite such a slim and compact body. The rigidity and texture of magnesium alloy gives a high grade appearance and solid feel to the camera.</p>
<p>“NEX-3 is designed for a more casual approach, and can be very attractive especially for those who have yet to explore the world of the DSLR. The slim design comes in three different colour variations, with a unique texture on the grip. It simply feels great in one&#8217;s hand in addition to being a stylish camera.</p>
<p>“The key concept of NEX-5 and NEX-3 is to combine the best of both worlds &#8211; the image quality and power of expression of the DSLR, with the portability and ultra-compact design of a digital compact camera. We strongly believe that NEX-5 and NEX-3 are cameras that are capable of satisfying customers&#8217; needs from both DSC and DSLR segments. Namely, compact digital still camera users who are motivated to step up from DSC, and DSLR users who are demanding a more compact camera without compromising DSLR power.</p>
<p>“Professional quality in your pocket is the buzzword for this camera. There are six elements:</p>
<ul>
<li>DSLR quality in still and moving images</li>
<li>Compact and stylish</li>
<li>Power of expression derived from interchangeable lenses</li>
<li>Making creative work easier</li>
<li>Beautiful high definition movies easily filmed</li>
<li>High speed continuous shooting, 7fps</li>
</ul>
<p>“The APS-C sensor successfully packs DSLR quality in a small body<em> (he removes the lens and shows the sensor)</em>. The new sensor is significantly larger than the FourThirds sensor, resulting in a higher pixel count and superior picture quality.</p>
<p>“Our designers have done a great job; the philosophy is a minimalist design. The lens itself is small, but the body size is so small that the lens looks dominant overall. With the pancake lens, it comes close to the size of a point and shoot camera. It is the world&#8217;s smallest, and is lighter than either of the rival brands<em> (Olympus and Panasonic profiles shown on screen but not named).</em></p>
<p>“The depth of the flange back on the camera is 18mm, the world&#8217;s thinnest. This is why we can make it so slim. There are three new lenses. Also conventional Alpha A-mount lenses, currently in customers&#8217; hands, can be used via our mount adaptor.”</p>
<p>Katsumoto-san described the user interface with its virtual scroll wheel, adjusting depth of field; and the sweep panorama including the 3D function. &#8220;During the sweep motion, the camera generates two pictures, one for the right eye and the other for the left. You do not need two lenses for 3D.&#8221;</p>
<p>He said that Handycam experience had been used to set up high definition recording. Toru emphasised the value of Alpha NEX division working together with other Sony technologists.</p>
<p>“NEX-5 and NEX-3 are only the first two products to be offered by Sony in this emerging area. We believe that products based on the combination of a large imaging sensor and interchangeable lenses are not limited to NEX-5 and NEX-3; today, let me take the opportunity to reveal our second proposal to you briefly. As I am speaking now, a dedicated group of engineers is in the process of developing a new camcorder with the interchangeable lens system<em> (he shows a mockup image).</em></p>
<p>“This camcorder will come with an EXMOR HD APS-C sensor for DSLR quality video in AVCHD form. Like the NEX-5 and NEX-3, with an adaptor, this new camcorder is also compatible with current Alpha lenses allowing videographers to access a wide range of high performance lenses to be used to express one&#8217;s creativity like never before.</p>
<p>“Needless to say, its body design is specially optimised for video shooting. Details of this product will be communicated soon, I&#8217;d say around the Autumn area, so please stay tuned. The combination of a large image sensor and interchangeable lenses can create whole new dimensions and expression and possibilities.</p>
<p>“To express our strength in such products, we would like to introduce the phrase &#8220;Beyond Our Eyes&#8221; which contains the following meanings &#8211; bringing new experiences, and style of unforeseen dimensions, that evoke deep emotions, and creating a visual world beyond how our eyes can see in both still photography and video.”</p>
<p><em>After this, the conference was officially over, and journalists were asked to re-convene for region specific in depth meetings. The meeting for the UK and Scandinavia was headed by Paul Genge of Sony UK. See next page.<br />
</em></p>
<p><script type="text/javascript">// <![CDATA[
  google_ad_client = "pub-5455561032469843"; google_ad_width = 728; google_ad_height = 90; google_ad_format = "728x90_as"; google_ad_type = "text_image"; google_ad_channel = ""; google_color_border = "CCCCCC"; google_color_bg = "CCCCCC"; google_color_link = "000000"; google_color_text = "333333"; google_color_url = "666666";
// ]]&gt;</script><br />
<script src="http://pagead2.googlesyndication.com/pagead/show_ads.js" type="text/javascript">
</script></p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/05/18/sony-nex-launch-detailed-transcription/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>What&#8217;s NEX? &#8211; full first-look review</title>
		<link>http://www.photoclubalpha.com/2010/05/14/whats-nex/</link>
		<comments>http://www.photoclubalpha.com/2010/05/14/whats-nex/#comments</comments>
		<pubDate>Fri, 14 May 2010 18:14:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[DK's ramblings]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[APS-C]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[details]]></category>
		<category><![CDATA[NEX]]></category>
		<category><![CDATA[NEX-3]]></category>
		<category><![CDATA[NEX-5]]></category>
		<category><![CDATA[NEX3]]></category>
		<category><![CDATA[NEX5]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[system]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=1965</guid>
		<description><![CDATA[- The Sony NEX-3 and NEX-5 cameras are ultra-slim interchangeable lens models, referred to as &#8216;ultracompact&#8217; or &#8216;compact system camera&#8217; models by Sony. The lens flange to film distance is only 18mm, compared to 44.5mm for the Alpha system and very similar figures for all popular SLR brands. The Leica M and screw mounts, with [...]]]></description>
			<content:encoded><![CDATA[<p>-<br />
The Sony NEX-3 and NEX-5 cameras are ultra-slim interchangeable lens models, referred to as &#8216;ultracompact&#8217; or &#8216;compact system camera&#8217; models by Sony. The lens flange to film distance is only 18mm, compared to 44.5mm for the Alpha system and very similar figures for all popular SLR brands.</p>
<p>The Leica M and screw mounts, with under 1mm difference between them, are 10mm greater than this at around 28mm. Screw mount Leica lenses can be adapted to M even though there is only 1mm difference. With 10mm difference, almost any lens ever made for <em>any</em> camera &#8211; even the Robot system, original Contax, maybe even the Pentax 110 SLR &#8211; can probably be adapted to fit the E-mount. In fact it will accept 16mm and 35mm (half-frame) ciné, C-mount CCTV lenses, and subminiature camera lenses.</p>
<p>You name it, the NEX will be able to do it. Telescopes, microscopes, endoscopes, whatever. And Alpha lenses, and MD lenses. There is even enough ROOM with over 25mm the spare to fit a true retrofocus format reduction converter &#8211; that is, a 0.66X optical unit which condenses the image from a full frame lens to fit the APS-C sensor. It is already done in the video and ciné world, and these converters have a wonderful bonus. Your 24-70mm f/2.8 SSM lens becomes, with a 0.66X reducing converter behind it, a 16-46mm f/2. That&#8217;s right &#8211; the same way a teleconverter loses you a stop or two, a format reduction converter gains you a stop.</p>
<p><span id="more-1965"></span></p>
<p>The same converters also increase resolution, much as teleconverters reduce it. Zeiss can achieve 400 line pairs per millimetre from high grade 35mm format movie lenses when rear-converted to reduce on to 16mm or video.</p>
<p>Will Sony ever make such a converter? Do they even know that Zeiss have designs, and make exactly this type of converter for Arriflex and other systems via Angenieux? Do they realise that rear fitting format-reduction converters can also perform an AF function, allowing a manual focus lens from Nikon, Canon, Contax, Minolta or whoever to be mounted on a converter which has an ultrasonic AF mechanism of its own?</p>
<p>Imagine that &#8211; your 50mm f/1.2 Rokkor becomes an autofocus 33mm f/1.0 on the NEX. This is not blue sky thinking, it&#8217;s an optical practicality not a mere possibility. However, you don&#8217;t want to know the price of Zeiss converters, and for a system like NEX a universal converter might never be possible; it might have to be matched to the prime lens.</p>
<p>The NEX mount is almost as wide in the throat as an SLR mount; for some obscure reason, Sony chose to measure the outer diameter of the flange, which is not what matters, and came up with 62.6mm for the Alpha and 58.9mm for the NEX. Inner diameter of the bayonet, the bit which counts, was not stated. But it&#8217;s a wide throat and can cope with a huge potential range of adapted lenses.</p>
<p>Less of this ramble, and on to the plain vanilla &#8211; the camera.</p>
<p>Inside the camera there is a 14.2 megapixel CMOS sensor, capable of HD video and of course the vital live view and contrast-detection focusing on which the entire camera is based. This is fed to a 3 inch, 920,000 pixel TruBlack articulated rear screen and the user must compose, control and review everything on this screen. There are few buttons, no dials except a single control wheel, and everything is converted to a virtual control or a menu choice using a Sony-Ericsson developed graphical user interface.</p>
<p>The NEX5 camera, by some way the preferable model of the two, has a magnesium alloy body which matches the machined and brushed aluminium barrels of the lenses. It comes complete with a tiny camera-powered flashgun, screwed into an accessory slot on the camera top which has more contacts than a mere flash should need. Three, at least, must be for the stereo microphone audio interface which also draws Electret Condensor Microphone phantom power from the body&#8217;s battery.</p>
<p>At the end of less than 24 hours with the camera, I cleaned the white table on the hotel balcony and took a few pictures which will show you the camera in detail.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-kit.jpg"><img class="alignnone size-full wp-image-1983" title="nex5-kit" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-kit.jpg" alt="" width="600" height="388" /></a></p>
<p>Here, you can see the 18-55mm f/3.5-5.6 OSS (stabilised) kit lens to the left; the camera body is fitted with the (raised) flash and the 16mm f/2.8 E-mount non stabilised wide angle pancake lens. In front is a 49mm fit lens cap (for either), InfoLithium battery good for around 350 shots, a 4GB MemoryStick Pro Duo MkII, and the lens hood for the 18-55mm.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-baseplate.jpg"><img class="alignnone size-full wp-image-1981" title="nex5-baseplate" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-baseplate.jpg" alt="" width="600" height="437" /></a></p>
<p>The NEX baseplate view reveals the steel tripod bush set into the mag alloy casing, the lens release in a slightly unfamiliar position, the size of the grip and the location of the new Sony factory making this system &#8211; in Thailand. It was rumoured that these lenses would be branded as Zeiss. Having used these two, I can&#8217;t say they would ever have deserved that. Both are very sharp centrally but pretty soft at the edges unless well stopped down, and both have fairly strong CA. The central sharpness is excellent, about as good as you could expect, perhaps aided by the Contrast Detect focusing which is entirely free of back or front focus.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-lensoff-flashup.jpg"><img class="alignnone size-full wp-image-1980" title="nex5-lensoff-flashup" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-lensoff-flashup.jpg" alt="" width="600" height="463" /></a></p>
<p>Here&#8217;s the body, which is 24.2mm thick at its thinnest point, with the lens removed &#8211; the sensor is exposed. But that&#8217;s how it normally is, whether switched on or off. Turning the camera off does not closed the focal plane shutter (30s to 1/4000th, X at 1/160th, vertical travel). Dust removal is not going to be all that easy with the sensor cover glass sitting so well shielded and recessed behind the shutter gate. When a lens is fitted, the sun can come in and focus itself on the sensor. What issues will that cause for anyone careless enough to leave a NEX with a 16mm f/2.8 lens on its back, with no lenscap, in tropical mid-day sun? As people sometimes do, dining or drinking outdoors?</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-lensmount.jpg"><img class="alignnone size-full wp-image-1979" title="nex5-lensmount" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-lensmount.jpg" alt="" width="600" height="560" /></a></p>
<p>The lens will afford some protection when fitted. The well-machined metal mount should not admit dust too easily. There are ten contacts on the E-mount lenses (note the legend &#8216;E-mount&#8217; etched on the flange). They transfer EXIF information about the lens, power for the ultrasonic focusing motor which is a silent ring type, power for the aperture adjustment via a stepper motor, and command and feedback signals to make these adjustments. Enough of the protocol is shared for the E to A mount adaptor LA-EA1 to have been designed to operate SSM and SAM Alpha lenses. At the launch conference, Sony admitted their engineers had failed to get reliable focusing, so AF was disabled in firmware. They hoped that a firmware update would restore the planned AF functionality with in-lens motor Alpha glass.</p>
<p>The ability to change aperture during video shooting is only offered with E-mount lenses, and is disabled when A-mount lenses are fitted via the adaptor. Sony does not make it clear whether different apertures can still be preset, before filming.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex16mm-sam30mm.jpg"><img class="alignnone size-full wp-image-1976" title="nex16mm-sam30mm" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex16mm-sam30mm.jpg" alt="" width="600" height="516" /></a></p>
<p>This is one of the lenses which might have proved interesting on the NEX &#8211; the Sony SAM 30mm f/2.8 1:1 Macro. You can see the difference in scale and engineering approach. Note the AF/MF switch on the SAM lens &#8211; it&#8217;s the only way to over-ride AF on the Alpha bodies. The E-mount lenses are far superior, they have full time manual focus over-ride which is ultra smooth, just turn the focus ring at any time to shift away from the autofocused point. When you do this, the rear screen instantly and automatically switches to an enlarged view to aid manual fine focusing.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex-contacts-iris.jpg"><img class="alignnone size-full wp-image-1975" title="nex-contacts-iris" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex-contacts-iris.jpg" alt="" width="400" height="343" /></a></p>
<p>Here&#8217;s a close-up of the 16mm lens iris. Whatever shape of aperture is claimed, there are only seven blades (probably to keep the action very light) and that minimum f/22 does not look especially circular to me &#8211; much like any other lens with a very small iris diaphragm. The blades are oddly asymmetrical too.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-1855bare.jpg"><img class="alignnone size-full wp-image-1978" title="nex5-1855bare" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-1855bare.jpg" alt="" width="600" height="435" /></a></p>
<p>Here you have the 18-55mm naked on the body. It&#8217;s a really good cosmetic match but you can see how large even this lens is compared to the camera. The 18-200mm f/3.5-6.3 which was not ready to be tried out is even larger. Note the position of the strap lug(s). They are placed down the body and angled so that when neckdangled or shoulderslung, the camera tends to hang with the lens aiming down and the screen facing up. This saves a lot of screen scuffing, gives quick access to the info there presented, and keeps the bigger lenses neatly placed.</p>
<p>Be warned, though, that you can&#8217;t expect to grab a shot from hanging position. If the camera is turned off, it takes a short delay to fire up and for the screen to brighten as the gain is adjusted (always from dark). If the camera is sleeping, first touch on the shutter button does the same, with the screen ready for use in a second or so. Then a firmer pressure acquires focus and re-adjusts the screen exposure; AF officially takes 0.3s, but I found you could easily have 2-3 seconds from the moment of raising the camera to being able to fire the shutter in confidence. I actually think my old Konica Minolta Dimage A2 is faster. I missed several candids and moving subjects when testing the NEX5.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-1855-hooded.jpg"><img class="alignnone size-full wp-image-1977" title="nex5-1855-hooded" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-1855-hooded.jpg" alt="" width="600" height="421" /></a></p>
<p>This is just a shot with the petal lens hood fitted. You may notice that the 16mm lens, supplied without a hood, does have a bayonet as well as a 49mm filter thread. This is to enable two afocal front lens convertors to be fitted &#8211; the VCL-ECU1 is a 0.75X rectilinear converter, turning the 16mm into a 12mm ultrawide, while the VCL-ECF1 is a 0.62X fisheye converter creating a 10mm full frame curved view fisheye. Given that the 16mm is expected to be only around £200 (or much less in effect when bought with a body), and these converters are £100 and £120 respectively, a system will be no great weight on the pocket.</p>
<p>There is also an optical finder for the 16mm, which occupies the flash/mic shoe, and will cost £130. Eh?</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/flashconnector.jpg"><img class="alignnone size-full wp-image-1984" title="flashconnector" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/flashconnector.jpg" alt="" width="400" height="266" /></a></p>
<p>Like the flash, shown above, it will use the 12-pin gold plated connector and thumbscrew to attach. But it&#8217;s not an electronic finder. No-one would answer whether this contact array will support an EVF attachment.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-flashtighten.jpg"><img class="alignnone size-full wp-image-1966" title="nex5-flashtighten" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-flashtighten.jpg" alt="" width="400" height="266" /></a></p>
<p>This is how you secure the flash, which stows by folding down flat. Raising it, as in this shot, turns it on.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex-batterycarddoor.jpg"><img class="alignnone size-full wp-image-1982" title="nex-batterycarddoor" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex-batterycarddoor.jpg" alt="" width="400" height="266" /></a></p>
<p>This runs off the battery, which lives next to the dual-purpose card slot. Previous models have had twin slots. The NEX range uses a dual MSPro/SD slot which auto senses the type of card being used. An AC mains adaptor is available which uses a dummy battery and a cable emerging through a hinged portal in the battery door (above).</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screenupwview.jpg"><img class="alignnone size-full wp-image-1974" title="nex5-screenupwview" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screenupwview.jpg" alt="" width="600" height="464" /></a></p>
<p>The rear screen is articulated very much like the Alpha 550, and does not turn to face forwards, or orient itself in any way to suit vertical compositions. It is very much geared to the landscape format trend created by video shooting, HD, mobile phones and so on. Though the camera has auto orientation sensing for photos, the display does not change like an Alpha and it&#8217;s not really designed well for vertical shots.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screendownview.jpg"><img class="alignnone size-full wp-image-1967" title="nex5-screendownview" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screendownview.jpg" alt="" width="600" height="371" /></a></p>
<p>The downfacing position is pretty odd. It does not fold out in the usual way. I was able to shoot well enough holding the camera overhead. The screen articulation is, like the 550, a very rugged metal mechanism. It does not feel as vulnerable as many other (more versatile) swivel and tilt rear screens.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screenmenu.jpg"><img class="alignnone size-full wp-image-1972" title="nex5-screenmenu" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screenmenu.jpg" alt="" width="600" height="375" /></a></p>
<p>The GUI is exactly what GUI means &#8211; very much a graphical, not textual, user interface. The six main menu icons resemble mobile phone menus. You get to them by rotating the scroll wheel and pushing its centre button. Shortcuts are marked at the compass points of the wheel for outer rim press-clicks taking you to different options or changing the display mode. The LCD has a glass cover but Sony still offers both hard and adhesive protectors. I took photographs using the &#8216;Sunny&#8217; brightness setting, not Auto. &#8216;Sunny&#8217; really boosts the backlight well beyond the auto brightness maximum.</p>
<p>The Brightness/Color Menu includes the options for DRO+ and for HDR shooting. HDR is now three frame bracketing, with manual control up to 6EV span (plus/minus 3). The NEX has a very powerful new BIONZ processor and crunches 3 raw files into an HDR JPEG instantly &#8211; while also saving, at the same time, the middle bracketed exposure from your rapidfire 7fps burst as a standard choice. So you get two frames from your triple shutterburst, one normal, one HDR. There are also six-shot Night Scene and Anti Motion Blur modes, which synthesise a final low noise or minimum blur JPEG in-camera; I failed to test these, as the presentations made no real mention of them.</p>
<p>Here you can see the second shutter release, marked MOVIE. Press this and there is no waiting &#8211; filming starts immediately, so you either need to be in Continuous AF mode, or have pre-focused using the main shutter release. A second press ends the take. Unlike almost every other HD Video 1080p capable model yet made, the NEX5 will shoot continuously without clip length limits, up to around 29 minutes (filesize limit).</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-wheeldialscreen.jpg"><img class="alignnone size-full wp-image-1970" title="nex5-wheeldialscreen" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-wheeldialscreen.jpg" alt="" width="600" height="367" /></a></p>
<p>Select Shoot Mode, and an image of a virtual mode dial appears concentric with the control wheel. It turns in perfect sync with the wheel. So, without having a physical dial, Sony has given you one. Text information appears as you perform changes. Some more annoying repetitive cyber-advice can be turned off; other &#8216;tips&#8217; are not optional. They follow you round for life.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-smilemodes.jpg"><img class="alignnone size-full wp-image-1971" title="nex5-smilemodes" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-smilemodes.jpg" alt="" width="600" height="370" /></a></p>
<p>The camera includes many functions aimed at happy young exuberant target-market users. I don&#8217;t think it is complete, as the Smile Detection menu has not made adequate allowance for Goths, neo-punks, or grumpy old folk with permanently inverted scowls. A future version for the legacy Alpha-owner generation should include &#8216;Not Frowning&#8217; as a smile mode!</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-advancedsettings.jpg"><img class="alignnone size-full wp-image-1969" title="nex5-advancedsettings" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-advancedsettings.jpg" alt="" width="600" height="365" /></a></p>
<p>The Display mode change options include a semi-graphical exposure scale exactly along the lines of current Alpha models.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-experiencedsettings.jpg"><img class="alignnone size-full wp-image-1968" title="nex5-experiencedsettings" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-experiencedsettings.jpg" alt="" width="600" height="365" /></a></p>
<p>Alternatively, you can opt for a different set of info more aimed at the advanced user. I found that no matter what display mode I used, the screen became so cluttered I sometimes could not see parts of the subject I was keen to check for alignment, cut off or inclusion in the shot.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screengrid.jpg"><img class="alignnone size-full wp-image-1973" title="nex5-screengrid" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-screengrid.jpg" alt="" width="600" height="383" /></a></p>
<p>This &#8211; a very simple display indeed &#8211; was what I found most acceptable. It is interesting to note that with the exposure metered live from the CMOS, there was much less need for the plus-minus over-ride function using NEX. I was shooting raw, but even the JPEGs obtained alongside the raw files were pretty much perfectly exposed every time. For difficult subjects the JPEG-only shooter can use a three-shot HDR in-camera process, and this worked very well.</p>
<p>I have a gallery of 48 full size in-camera JPEGs taken during the photo shoot opportunity organised for the press, which involved two hours in sealed dirty-window ferry and bus plus half an hour wasted on a wine tasting (?!) session, for the sake of maybe an hour of pictures. They would have been better just bussing us into Split old city and telling us to meet later. Escorting a gaggle of journos round Hvar town was singularly unproductive!</p>
<p><a href="http://www.pbase.com/davidkilpatrick/nex5_samples" target="_blank">http://www.pbase.com/davidkilpatrick/nex5_samples</a></p>
<p>48 full size in-camera JPEGs with peculiarly deficient EXIF data. Where it says 16mm, the 16mm was used. Everything else is on the 18-55mm. The NEX5 body was used.</p>
<p>The NEX system and the initial 3 and 5 model cameras needs much more writing about it, with many new functions and features. This has just been a small guided tour of the camera for you to see it in detail. We will be posting further reports as time permits, rush-blogging not being something I intend to do when there is so much detailed information to be digested. My quick reports from Croatia and during transit back home have already appeared on the BJP website:</p>
<p><a href="http://www.bjp-online.com/public/showPage.html?page=874544" target="_blank">http://www.bjp-online.com/public/showPage.html?page=874544</a></p>
<p><a href="http://www.bjp-online.com/public/showPage.html?page=874550" target="_blank">http://www.bjp-online.com/public/showPage.html?page=874550</a></p>
<p>You can see a short 720p HD movie (rescaled from the original 1080i for <em>YouTube</em>, edited using <em>iMovie 09</em> on Mac) here:</p>
<p><a href="http://www.youtube.com/watch?v=lSl3jN2sk7Q" target="_blank">http://www.youtube.com/watch?v=lSl3jN2sk7Q</a></p>
<p><em>- David Kilpatrick<br />
</em></p>
<p><script type="text/javascript">// <![CDATA[
google_ad_client = "pub-5455561032469843";
google_ad_width = 728;
google_ad_height = 90;
google_ad_format = "728x90_as";
google_ad_type = "text_image";
google_ad_channel = "";
google_color_border = "CCCCCC";
google_color_bg = "CCCCCC";
google_color_link = "000000";
google_color_text = "333333";
google_color_url = "666666";
// ]]&gt;</script><br />
<script src="http://pagead2.googlesyndication.com/pagead/show_ads.js" type="text/javascript">
</script></p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/05/14/whats-nex/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Sony NEX generation launched</title>
		<link>http://www.photoclubalpha.com/2010/05/11/sony-nex-generation-launched/</link>
		<comments>http://www.photoclubalpha.com/2010/05/11/sony-nex-generation-launched/#comments</comments>
		<pubDate>Tue, 11 May 2010 09:44:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Cameras (DSLR)]]></category>
		<category><![CDATA[DK's ramblings]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[compact]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[EVIL]]></category>
		<category><![CDATA[hybrid]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[NEX-3]]></category>
		<category><![CDATA[NEX-5]]></category>
		<category><![CDATA[NEX3]]></category>
		<category><![CDATA[NEX5]]></category>
		<category><![CDATA[Sony]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=1955</guid>
		<description><![CDATA[- SPLIT, Croatia, breakfast over - Sony Europe presents the new NEX-3 and NEX-5 mirrorless, HD video capable slim interchangeable lens APS-C digital cameras. This has been a launch anticipated by almost complete and accurate leaking of the specifications of the two cameras. Sony UK also provided advance information to all dealers, including pricing, before [...]]]></description>
			<content:encoded><![CDATA[<p>-<br />
<em>SPLIT, Croatia, breakfast over </em>- Sony Europe presents the new NEX-3 and NEX-5 mirrorless, HD video capable slim interchangeable lens APS-C digital cameras. This has been a launch anticipated by almost complete and accurate leaking of the specifications of the two cameras. Sony UK also provided advance information to all dealers, including pricing, before the press launch &#8211; allowing retail websites to have full data up and running as from May 11th.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/toru-camera.jpg"><img class="alignnone size-full wp-image-1959" title="toru-camera" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/toru-camera.jpg" alt="" width="600" height="399" /></a></p>
<p><em>Toru Katsumoto presents his team&#8217;s latest offering (he holds a silver NEX-3)</em></p>
<p>The entire system with accessories is to be available in June at once, no waiting for anything except the 18-200mm lens which will arrive a month later. <em>Edit: the brochure says &#8216;October&#8217; for the 18-200mm, at the presentation it was said that it would follow in a month or so. October is four months or so.</em></p>
<p><em><span id="more-1955"></span></em>The full rollout includes &#8211; NEX-5, NEX-3, 16mm /2.8 pancake lens (NOT stabilised), 12mm wide angle and 10mm fisheye adaptors to fit this lens (£100/£120 and thus reducing the cost of w/a ownership greatly), 18-55mm f/3.5-5.6 OSS, 18-200mm f/3.5-6.3 OSS, stereo mic (no 3.5mm jack input is provided), GN7 mini flash free with each camera fits the same top thumbscrew secured accessory socket as the mic, optical viewfinder for 16mm only (£130!), and a range of bags, straps, etc plus of course spare batteries (new tiny type, £65, or bundled with aforementioned as an accessory kit for £85). The system is made in Thailand in a new Sony facility, but one fisheye converter on view was marked made in Japan.</p>
<p>While both use a new 14.2 megapixel sensor based on the live-view capable CMOS of the Alpha 550 and 450 DSLRs, the NEX-3 is wired to record 720p HD MPEG4 video only. The NEX-5&#8242;s main selling point to justify a higher price is 1080i HD video. It uses the AVCHD recording format, which is considered the most professional standard for consumer HD video crossing into TV and film potential uses, but also widely reviled for its incompatibility with many software players. However, NEX-5 also has an optional 1440 x 1080 MPEG4 mode which remains to be tested for the quality of HD it produces (it is a &#8216;stretched pixel&#8217; mode not a cropped format).</p>
<p>They also offer recording to both SDHC and MemoryStick Duo Pro cards, but it remains to be seen exactly what cards they are truly compatible with; Paul Genge said &#8216;any modern card&#8217; for recording time to a maximum of 29 minutes 1080i HD (more for other formats). Sony&#8217;s brochure says SD Class 4 or better. Canon claimed Class 6 SDHC cards would work with the EOS 550D/Ti2, but buyers quickly found hardly any Class 6 cards were reliable. The 1080p Canon HD video stream actually demands the best cards you can get, Class 10 SDHC.</p>
<p>There is no electronic viewfinder in the range on launch, composition is entirely on the new TruBlack 3 inch screen which is a match for the A550 in articulation but 55% brighter and with much higher contrast and a glass surface.</p>
<p>For the buyer, the body will immediately impress as it is ultra-slim, and it will easy for salesmen to remove lenses and actually show that the sensor is much bigger than the Micro FourThirds models from Olympus and Panasonic. The new Sony NEX system lenses use silent ultrasonic focusing motors and an electronically adjusted aperture. They also incorporate equaly silent floating group in-lens image stabilisation for the two zooms, with 10X efficiency Active Mode on the &#8216;sports and travel&#8217; 18-200mm.</p>
<p>Everything from the body to the lens is communicated electronically &#8211; there are no mechanical links, and the lenses are designed to make no significant noise at all when focusin during video shooting. This is the big selling point of the NEX models; because the system has been entirely designed after the concept of V-DSLRs appeared, and is only marginally connected to an existing SLR system, no baggage has been hauled in to the design.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-16mm-f8-iso200-eighth-Fjpeg.jpg"><img class="alignnone size-large wp-image-1963" title="nex5-16mm-f8-iso200-eighth-Fjpeg" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/nex5-16mm-f8-iso200-eighth-Fjpeg-1024x681.jpg" alt="" width="599" height="398" /></a></p>
<p><em>Click this picture for a Level 9 JPEG saved from a FULL SIZE NEX5 fine quality in-camera JPEG, taken at ISO 200, 1/8th, with the 16mm lens &#8211; the evening dinner for the European press at the Ivan Mestrovic museum-gallery in Split. Camera held on a wall for stability.</em></p>
<p>Even so, the NEX bodies will be able to operate with certain Sony lenses (or Minolta AF fit lenses). I took along both screw drive (11-18mm, 16-80mm) and in-lens motor (SAM 30mm and Sony G 70-300mm SSM) Alpha lenses in case there were adaptors to hand. The only one was a prototype &#8211; and Paul Genge said that despite all efforts, the plan to make SSM and SAM lenses work on the Alpha adapto LA-EA1 with AF confirmation had not been possible. At launch, Alpha lenses can be used with manual focus only but with aperture control possible, and full EXIF data transmission.</p>
<p>The NEX-5 is magnesium alloy, the NEX-3 is polycarbonate and not so elegant. The lenses used machined aluminium bright silver and matt black &#8216;zebra&#8217; design, mostly silver. The lens mount is a bayonet, slightly smaller than Alpha with a mere 18mm back focus. The dual card format slot is a single, auto sensing slot not two slots.</p>
<p>Both cameras shoot 2.3fps with full AE and AF (25-zone full sensor area selectable points or wide zone), 7fps in speed priority mode (preset focus and exposure). They have a true high resolution sweep pan based on multiple still frames, not a video capture, which can produce JPEGs up 23 megapixels with incredible sharpness and quality (220 degree pan). There is also a video-based 3D Sweep Pan mode creating 3D Bravia compatible scrollable stereo images.</p>
<p>Face detection and Smile Shutter are built in; the screen is not a touch screen, but uses a clever new interface combining elements learned from mobile phone design with traditional scroll wheel and button control. An 80-subject user guide with comparison images is built in as an eBook which also pops up selected subjects as Tips. Full conventional control is also provided.</p>
<p>HDR uses 3 frames, and manul control allows up to 6EV difference (plus or minus 3EV) to create in-camera HDR merges. RAW shooting, RAW+JPEG, and the usual still modes are covered and the file format is ARW2.2 similar to current APS-C Sony Alpha DSLRs.</p>
<p>Paul Genge confirmed that the next generation of Alpha DSLR bodies would follow the NEX-3/5 and use the same video and BIONZ, but from his comments about the problems getting SAM/SSM lenses to work with contrast-detect AF, perhaps not the same AF option with live view. We shall see.</p>
<p>A new camcorder, similar to a HandyCam in design, will be launched in October featuring the NEX mount and lenses and adaptable to the A-system lenses. This is a definite statement, along with a firm commitment to develop the DSLR Alpha system and that the next generation of Alpha bodies will have the same video capabilities as the NEX models.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/hdcamcorder-alphanexmounts-web.jpg"><img class="alignnone size-full wp-image-1961" title="hdcamcorder-alphanexmounts-web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/05/hdcamcorder-alphanexmounts-web.jpg" alt="" width="600" height="529" /></a></p>
<p>Here is the camcorder on display in proto-mockup form with NEX lenses and the E to A mount adaptor.</p>
<p><em>- David Kilpatrick</em></p>
<p><script type="text/javascript">// <![CDATA[
google_ad_client = "pub-5455561032469843";
google_ad_width = 728;
google_ad_height = 90;
google_ad_format = "728x90_as";
google_ad_type = "text_image";
google_ad_channel = "";
google_color_border = "CCCCCC";
google_color_bg = "CCCCCC";
google_color_link = "000000";
google_color_text = "333333";
google_color_url = "666666";
// ]]&gt;</script><br />
<script src="http://pagead2.googlesyndication.com/pagead/show_ads.js" type="text/javascript">
</script></p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/05/11/sony-nex-generation-launched/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>GGS Toughened Glass LCD Protectors for Alpha</title>
		<link>http://www.photoclubalpha.com/2010/03/23/ggs-toughened-glass-lcd-protectors-for-alpha/</link>
		<comments>http://www.photoclubalpha.com/2010/03/23/ggs-toughened-glass-lcd-protectors-for-alpha/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 23:54:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Accessories - 3rd party]]></category>
		<category><![CDATA[Equipment Reviews]]></category>
		<category><![CDATA[350]]></category>
		<category><![CDATA[550]]></category>
		<category><![CDATA[700]]></category>
		<category><![CDATA[900]]></category>
		<category><![CDATA[Alpha]]></category>
		<category><![CDATA[cover]]></category>
		<category><![CDATA[display]]></category>
		<category><![CDATA[GGS]]></category>
		<category><![CDATA[glass]]></category>
		<category><![CDATA[hardened]]></category>
		<category><![CDATA[LCD]]></category>
		<category><![CDATA[protection]]></category>
		<category><![CDATA[protector]]></category>
		<category><![CDATA[rear]]></category>
		<category><![CDATA[scratch]]></category>
		<category><![CDATA[screen]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[toughened]]></category>

		<guid isPermaLink="false">http://www.photoclubalpha.com/?p=1924</guid>
		<description><![CDATA[Back in that first golden summer &#8211; well, it was late autumn going on winter, just the time to acquire a new DSLR when the days were short and the light awful &#8211; the Konica Minolta Dynax 7D arrived with a plastic screen protector in the box. A week later the first one had, after [...]]]></description>
			<content:encoded><![CDATA[<p>Back in that first golden summer &#8211; well, it was late autumn going on winter, just the time to acquire a new DSLR when the days were short and the light awful &#8211; the Konica Minolta Dynax 7D arrived with a plastic screen protector in the box. A week later the first one had, after several recaptures, successfully jumped ship leaving the decks bare.</p>
<p><span id="more-1924"></span>Two more 7D screen protectors later I finally sold the 7D, but only after it had spent three years in the studio where the worst that could happen was a soft landing on the carpet. My Alpha 100 never got a protector but never seemed to get scratches on the LCD. Then the Alpha 700 arrived, and with its lovely hard coated screen I got the same sense of durability you get from glass.</p>
<p>Wrong again! After six months, my Alpha 700 screen was covered in a fine patina of scratches with one slightly visible one. The coating was suffering and I bought a clip-on Sony hard plastic protector. Unlike the 7D model, this one stayed put, but over the next two years of use became a rather scruffy impediment to screen reviewing.</p>
<p>From then on, I decided to put screen protectors on all our Alphas. The Alpha 200 got a thin layer design for mobile phones. It did the job perfectly. The Alpha 350 got a much thicker plastic which felt almost rigid when it was applied, and left we wondering whether it would come off cleanly. The Alpha 900 got a slightly more flexible feeling sheet with a similar not too glossy, slightly uneven surface.</p>
<p>The Alpha 380 was given a Fujifilm LCD protector from the local shop (packs of three, with a cleaning cloth, suitable for all screens around 2.7 to 3 inches). It was still on it in perfect condition when sold. The same pack of foils provided instant cover for the Alpha 550 although its screen and surround really demanded a slightly larger protector.</p>
<p>Then, in February, two things happened. I order some kit from Poland and the on-line store (<a href="http://www.foto-tip.pl" target="_blank">Foto-Tip</a>) also had GGS toughened optical glass screen protectors. I&#8217;ve seen these labelled as Giottos Schott glass protectors and various other makes, generally at around £20 each in the UK, and had my doubts about the idea of fitting adhesive glass to my camera. Also, Alpha fit types were not all that visible in the UK. But Foto-Tip had Alpha fit glass protectors for the A700, A900, A350 and even the A550 &#8211; all the Alphas we are currently using.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-screens-web.jpg"><img class="alignnone size-full wp-image-1925" title="ggs-screens-web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-screens-web.jpg" alt="" width="600" height="872" /></a></p>
<p>They were well under £10 each including postage &#8211; cheaper than plastic clip-on protectors, a bit more than most peel off films (which also tend to come in packs of two to three, though this is rarely made clear when advertised). So I ordered the entire set. You can see them above.</p>
<p>Before trying anything, I examined the screens and checked their reputation on-line. It seems that they consist of much the same laminated glass and polymer film sandwich which forms the hardened glass for professional Canon LCDs, and that the adhesive is an elastic optically clear gel made by 3M and very similar to that now being used for the intermediate layers in LCD assembly.</p>
<p>In other words, adding this would add a layer &#8211; but to the same standards as normal glass-faced LCD, without the superior coating found in a camera like the Canon EOS 7D.</p>
<p>Which camera to treat first came about when the second thing happened &#8211; the plastic protector foil on the Alpha 550 must have come loose on a corner, stuck to my jacket and pulled off. I returned from shooting outdoors to find the screen no longer protected, and the camera had been swinging around with zips, straps, other cameras and all kinds of scratch hazards. It was still perfect, fortunately.</p>
<p><strong>Fitting the GGS to the Alpha 550</strong></p>
<p>Using a microfibre cloth, I cleaned the 550 screen very carefully and followed the simple instructions. I left the top plastic protector in place, but they recommend you remove this before fitting as it makes alignment easier. Every GGS protector has a neat black printed edge frame with the camera name. This helps with handling, as if you do get a tiny edge of finger touching the adhesive gel, any resulting mark is hidden behind the black surround.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-screentabs-web.jpg"><img class="alignnone size-full wp-image-1926" title="ggs-screentabs-web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-screentabs-web.jpg" alt="" width="600" height="400" /></a></p>
<p>The Alpha 550 screen surface is slightly recessed. This helped greatly with the exact alignment of the very large cover glass, which goes beyond the image area of the screen and covers all the original plastic face of the panel. There is a shaped edge to match the indent in the rectangle, and a hole in the black frame for the activity light to show.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-fitted-1web.jpg"><img class="alignnone size-full wp-image-1927" title="ggs-fitted-1web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-fitted-1web.jpg" alt="" width="600" height="400" /></a></p>
<p>Alignment was very easy indeed with the rigid screen &#8211; far more so than with flexible foils. The adhesion was instant, and perfect, without a single bubble. Unlike a foil, this optically plane sheet doesn&#8217;t trap air and even if you did get a dust speck in the sandwich, the gel glue surrounds it without an air pocket.</p>
<p>The thickness of the glass leaves the screen now slightly raised, not slighly sunk, but the edge is beautifully ground and polished so that there is no question of a sharp encounter with your nose or hands. The old foil protector had never reallty been totally clear and was always visible; the GGS protector, though lacking a multilayer coating, improves visibility in daylight compared to a plastic protector.</p>
<p><a href="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-fitted-2web.jpg"><img class="alignnone size-full wp-image-1928" title="ggs-fitted-2web" src="http://www.photoclubalpha.com/wordpress/wp-content/uploads/2010/03/ggs-fitted-2web.jpg" alt="" width="600" height="403" /></a></p>
<p>The perfect flatness of the glass and perfect fit to the camera make a very rewarding finished job. Does it void the warranty? Will it ever be removable? Will the 3M glue layer go yellow with age, or harden and lose contact? Will the screen crack if hit &#8211; or will the extra layer stiffen the overall assembly and reduce the risk of damage?</p>
<p>It&#8217;s such a permanent-looking and feeling job that I may never find out. GGS say the screen may need to be gently heated, and eased off using a scalpel blade.</p>
<p><strong>The other Alphas</strong></p>
<p>The Alpha 700 had a patinated LCD &#8211; six months of unprotected use. Careful cleaning minimised this. The GGS glass screen fits neatly, with its whole thickness adding to the screen which starts flush with the camera. The edge, again, does not feel likely to cut or injure but it becomes the &#8216;hardest&#8217; edge on the camera. Surprisingly, the adhesive gel seems to remove any the visible blotchiness of the hard coating along with the fine scratches. The single most visible small mark on the screen remains just visible.</p>
<p>While the added glass layer can not improve reflections or viewing conditions, it beats the clip-on plastic shield through which everything was diffused before. The Sony name at the bottom of the screen is now hidden, but can be glimpsed refracted through the clear edge of the protector which sits proud of the surface.</p>
<p>Much the same applies to the Alpha 900, but the screen is slightly recessed (more like the A550) to start with and is changed to having a slightly proud edge once the glass is fitted. It is a bit neater than the A700. It&#8217;s recessed just enough to hide the Sony name at the bottom of the screen fully, it can&#8217;t be spotted through the side of the glass thickness.</p>
<p>Finally, the Alpha 350 has a thick plastic LCD protector as its outer layer and this stands well proud of the surround. My thought, which I still don&#8217;t dismiss entirely, is that this sheet looks as if it could be removed and replaced with the GGS glass. But I was not going to attack my Alpha 350 with a scalpel to find out. If you had a 350 with a cracked cover sheet, it could be worth trying.</p>
<p>With the GGS glass added, the 350 has a pretty &#8216;high build&#8217; screen &#8211; the glass increases the thickness of it by about 50%. It is already pushed into your face compared to the A550, or any other Alpha, with the viewfinder eyepiece too far forward. The extra 0.3mm or whatever it is (I have not measured it) is just a little more ergonomic negativeness. But the edge still feels safe not sharp, the screen assembly appears to be given added rigidity, and I&#8217;m happy that this is a good permanent protection for an exposed and vulnerable LCD cover surface.</p>
<p><strong>And&#8230;</strong></p>
<p>At the same time, I was fitting my Nikon D5000 with a Delkin Silicon Skin. I just fancied giving my &#8216;car camera&#8217; a bit of extra protection, and maybe some damping for better video sound. The silicon skin comes with a couple of screen protector foils.</p>
<p>Despite the LCD of this camera being kept face-to-camera (concealed) all the time, and rarely used except for video shooting, my careful cleaning and dusting did not prevent several dust spots and bubbles with the first protector foil. So I removed it, cleaned again, and fitted the second. Still one bubble &#8211; and it won&#8217;t go away!</p>
<p>That is one very big benefit of these GGS glass protectors. They don&#8217;t get bubbles, they are easily fitted with perfect straight alignment, and after a day&#8217;s use and handling I have found a quick polish restores a perfect surface. Hopefully, they will resist scratching for years not months, and never need to be prised off their host bodies.</p>
<p><em>- David Kilpatrick</em></p>
<p><script type="text/javascript"><!--
google_ad_client = "pub-5455561032469843";
google_ad_width = 728;
google_ad_height = 90;
google_ad_format = "728x90_as";
google_ad_type = "text_image";
google_ad_channel = "";
google_color_border = "CCCCCC";
google_color_bg = "CCCCCC";
google_color_link = "000000";
google_color_text = "333333";
google_color_url = "666666";
//-->
</script><br />
<script type="text/javascript"
  src="http://pagead2.googlesyndication.com/pagead/show_ads.js">
</script></p>
]]></content:encoded>
			<wfw:commentRss>http://www.photoclubalpha.com/2010/03/23/ggs-toughened-glass-lcd-protectors-for-alpha/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
	</channel>
</rss>
