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Sony Alpha 550 Review: highs and lows

My review of the Sony Alpha 550 was supposed to appear at the end of November, allowing one week abroad in good weather with plenty of subject-matter, in Tenerife. Sadly that trip had to be cancelled, and the Nikon D3S arrived for review on the day we were meant to have travelled. So, with far too much work to do on the D3S, I’m “going to press” here with my initial thoughts based on a fairly short time using the Alpha 550. There are 11 pages in this review, please use the Next Page navigation at the end of each page to continue reading.

PLEASE NOTE: this website uses a rating system where readers can rate the posts, like this review. This rating is NOT my ‘rating the camera’! I have read elsewhere that I ‘gave the camera 4.83 out of 5′ – that was the rating readers gave my review… sorry, this is very confusing, I had not realised how easily it could be confused. We have had the post-rating system for a long time and it’s a standard feature on many Wordpress based sites. I do not want to remove it (along with the ratings) so please accept this apology for incorporating a dangerously confusing ’star rating’ here.

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Exmor R hits the High Street – new Cyber-shots

SONY puts two 10.2 megapixel consumer digicams on the market in September 2009 using the back-illuminated Exmor R sensor. This CMOS sensor architecture takes the ’sandwich’ which forms the light-sensitive pixel wells, and reverses it so that the side previously used for connections now faces the image-forming light. This change allows more light to be captured, resulting in improved high ISO performance. So far, the Exmor R technology has only been used in video cameras and this is the first appearance of it in still cameras. The cameras can shoot at 10 frames per second.

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HX1 Cyber-shot with EXMOR CMOS and G Lens

Press release from Sony, March 3rd 2009 – important bits highlighted in bold, uncalled-for comments in italics:

The Cyber-shot HX1 by Sony, teams stunning picture quality, lightning-fast shooting and powerful creative features in a stylish, supremely easy to use camera. The new flagship of the Cyber-shot range showcases a range of sophisticated image sensing, optical and processing technologies that offer unrivalled creative possibilities.

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New Sony Cybershots announced

Sony has announced another release of Cyber-shot pocket cameras, without giving any price indications at this stage. 720p movie mode is present in the three of the camera types, and a new GPS tracking unit is separate, not built-in.

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Slim Cyber-shot lifestyle models launched

Well, it looks as if the 14th August UK press conference for exciting digital camera news may not be about the Alpha 900 after all – Sony has just officially announced that some colourful little Cyber-shot models with ISO 3200 capability will be unveiled there, and no mention of the A900. Roll on September 9th!

Here’s Sony’s release on the new Cyber-shots – I apologise for leaving the hyperbolic advertising style adjectives (unusable editorially, and just a waste of words) in place:

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