Sony said, as they took over the Konica Minolta camera division in 2006, that the day of mechanical controls and switches was gone. Economies of production and efficiencies of design meant that from now on, cameras would be controlled by buttons and menus. Anyone who remembers the original Alphas, the 7000 and 5000 from the […] . . . → Read More: Nikon’s DF finally recaptures the spirit of Dynax 7D
The launch of and initial reaction to Sony’s Alpha 99 has been spoiled, for many, by the overpricing of the camera generally and to a greater degree in some key markets. The promise of the SLT design, and Sony’s move away from flapping mirrors and optical prisms with their associated collimation and alignment, was one […] . . . → Read More: Sony’s Alpha 99 – mastery wrapped in dilemma
Sony introduces full-frame α99 A-mount flagship 35mm full-frame camera debuts Dual AF System and pro-style video features Flagship camera with Translucent Mirror Technology and newly developed 24.3 effective megapixel full-frame Exmor CMOS sensor World’s first full-frame camera1 with Dual AF System with 19 sensors (including 11 cross sensors) + 102 AF point system (focal plane) and a new […] . . . → Read More: Sony Alpha 99 full press release
Side by side on my light table (which collapses with a ‘pop’ when sixteen tons of Nikon is placed on it), and the NEX-7 is given the foreground role to avoid any accusations of using perspective to make it look tiddly. I’m writing some reviews of the Nikon and other new professional DSLRs for the British […] . . . → Read More: David and Goliath? Nikon D4 dwarfs NEX-7!
Once I had a quarterplate hand-and-stand camera, vintage 1920s. Attached to the front standard was a small reflex viewfinder, giving a miniature composition you could use at waist or chest level. On the same standard was a folding wire frame, with a companion eye-sighting window flipping up from the side of the body. This gave […] . . . → Read More: The Alpha 580 – a three-way view
Sony today announced upgrades and a road map which will keep NEX E-system adopters more than happy – especially those who have added NEX to their Alpha outfit. Diehard Alpha purists will be less delighted. At the photokina press conference, a two-year rollout of additional NEX lenses was announced including a fast Carl Zeiss wide-angle, a […] . . . → Read More: Sony affirms NEX future – and SLT path for Alpha
Sony is expanding its line-up of over 30 A-mount lenses with new models that will appeal to seasoned photographers and those new to DSLR cameras alike – a 35mm f/1.8 DT (APS-C) SAM, an 85mm f/2.8 full frame SAM, and the long-awaited 24mm f/2 Carl Zeiss Distagon T* 24mm f/2 for full frame with SSM […] . . . → Read More: CZ 24mm + 35mm and 85mm SAM lenses arrive
Sony has announced two new cameras this morning – but it’s not an announcement which will have Alpha system users rushing to the cashpoint and queuing at Sony Style. The Alpha 290 and 390 are dumbed-down versions of the 230/380 with user interfaces partly borrowed from the NEX including the built-in Help Guide. The rear […] . . . → Read More: New Alpha 290 and 390
SONY has shown itself to be lagging behind the competition as we reach the third bend on the second lap of the development of HD-video capable DSLRs. At PMA 2010, nothing ‘real’ was shown and the closest they came to further launches in the Alpha range was an advanced pre-production prototype of a 24mm f/2 […] . . . → Read More: The tortoise and the hares?
The Alpha System celebrates its Silver Jubilee or 25th Anniversary this month. We have a full length revision of the article which appears in the latest Photoworld now online as a page here. Read our 25th birthday review of the Alpha system’s history now! . . . → Read More: Alpha’s Silver Jubilee