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By David Kilpatrick, on February 28th, 2012 Following the lead of Sony Style – the direct selling mechanism which allows Sony to retail direct to on-line customers – Nikon is to roll out a brand new on-line dealing platform, with a channel for retailers ordering Nikon gear but also a direct shop for consumers.
The company has signed a deal with hybris, . . . → Read More: Nikon to sell direct to consumer in Europe
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